Ep 42: Social Media Survival Part 2: The Rise of Storytelling Over Selling with Keaton Haines

Social media isn’t just about selling anymore—it’s about entertainment, education, and staying unforgettable. So how can small businesses keep up without feeling overwhelmed? On this episode of The Agency Rocket Show, hosts Liz Hunt and Chelsea Poppens sit down with marketing coordinator Keaton Haines to break down the latest trends and what they mean for small businesses. Topics include: Why brands like Duolingo and Nutter Butter are ditching consistency for bold, unfiltered content—and why it’s working How over 60 percent of social media content now focuses on storytelling instead of direct promotion The biggest mistakes small businesses make with social media and how to fix them The three key strategies every business needs to stay relevant without burning out If you want to make social media work for your business without chasing every trend, this episode is a must-listen.