Ep 43: Collective Intelligence Meets Artificial Intelligence to Create Scalable Digital Advisors with Kevin Clark

Bob Pulver speaks with Kevin Clark, President and Founder of Content Evolution. They discuss Kevin's extensive background at IBM (where Bob and Kevin first crossed paths), Kevin's transition into consulting, and the innovative work being done at Content Evolution, particularly in the realm of AI and digital advisors. The conversation emphasizes the importance of asking better questions when interacting with and training AI, and the evolving nature of content and customer engagement. Bob and Kevin focus much of the discussion on the transformative impact of AI on individual and collective intelligence, the evolution of job roles, and the necessity for organizations to adapt to both technology and employee expectations. They discuss the importance of harnessing collective intelligence even in the age of AI (which Kevin has just published a book about), the future of customized Digital Advisors, the concept of ‘digital inheritance’, and the impact of reverse mentoring on technology adoption. Keywords AI, Content Evolution, Digital Advisors, Leadership Development, IBM, Innovation, Customer Experience, Market Research, Strategy, Technology, AI, collective intelligence, job descriptions, organizational change, digital advisors, digital inheritance, roles, automation, technology, future of work Takeaways Kevin Clark transitioned from a 30-year career at IBM to consulting. Content Evolution focuses on innovation and strategic directions. Digital advisors are customized AI tools that reflect individual expertise. Asking better questions is crucial for success in the AI era. Character and competence are essential for effective leadership. The landscape of customer experience is rapidly changing with AI. Organizations must adapt to leverage skills on demand. The importance of understanding undiscovered functionalities in technology. Collaboration and collective intelligence drive innovation at Content Evolution. The future of work will require agility and adaptability in teams. AI is augmenting both individual and collective intelligence. Job descriptions are evolving; roles need to be more fluid. Organizations must adapt to the changing fitness landscape. Collective intelligence can enhance decision-making processes. Digital advisors can provide valuable insights and reflections. Creating a digital inheritance can pass down knowledge and experiences. Roles should be prioritized over rigid job descriptions. Embracing technology is essential for career significance. Reverse mentoring can bridge the technology gap in organizations. Organizing information is key to leveraging AI effectively. Chapters 00:00 Introduction to Kevin Clark's Journey 12:20 Content Evolution and Its Mission 17:36 Digital Advisors and AI Customization 25:16 The Importance of Asking Better Questions 33:39 The Evolution of Job Descriptions 39:15 Harnessing Collective Intelligence 45:17 The Future of Digital Advisors 53:57 Redefining Roles in Organizations Kevin Clark: https://www.linkedin.com/in/kevin-clark-0057b81 Content Evolution: https://contentevolution.net/ “Collective Intelligence in the Age of AI” (Kevin’s book): https://www.amazon.com/Collective-Intelligence-Age-Kevin-Clark/dp/B0DKDB9WTH/ For advisory work and marketing inquiries: Bob Pulver: https://linkedin.com/in/bobpulver Elevate Your AIQ: https://elevateyouraiq.com