EPISODE · Jun 18, 2015 · 36 MIN
Ep. 43: How Birchbox unwraps customer data to open up delight
from Customer Confidential: Untold Stories of Earned Growth
Birchbox cofounder Hayley Barna discusses how the beauty e-commerce company got its start (3:02), how it rigorously tracks customer buying behavior (14:36) and its decision to open physical stores (27:46).
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Ep. 43: How Birchbox unwraps customer data to open up delight
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Frequently Asked Questions
How long is this episode of Customer Confidential: Untold Stories of Earned Growth?
This episode is 36 minutes long.
When was this Customer Confidential: Untold Stories of Earned Growth episode published?
This episode was published on June 18, 2015.
What is this episode about?
Birchbox cofounder Hayley Barna discusses how the beauty e-commerce company got its start (3:02), how it rigorously tracks customer buying behavior (14:36) and its decision to open physical stores (27:46).
Can I download this Customer Confidential: Untold Stories of Earned Growth episode?
Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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