EPISODE · Apr 29, 2025 · 1H 11M
EP 45: Curating Homes, Not just Houses - The Creative Lens of Coco Silver
from The Breakthrough with Stephen Husted · host Stephen Husted
What happens when creativity and hustle meet in the world of real estate and staging?In today’s episode, Stephen Husted sits down with the incredible Coco Silver for a long-overdue conversation. Coco, the heart behind Coco Home, shares her journey from stay-at-home mom to one of the most sought-after stagers in the Bay Area. From hauling furniture in her dad’s truck to owning a nearly 9,000-square-foot warehouse, Coco’s story is all about creativity, resilience, and pure love for design.Highlights: 1. Coco’s unexpected journey into staging From stay-at-home mom to running a 9,000 sq ft warehouse, Coco shares how passion and hustle built Coco Home.2. Pivoting through a tough real estate market With inventory dropping by 50%, Coco had to shift strategies fast to keep her business thriving.3. The art of storytelling through design Coco and Stephen reflect on how thoughtful staging — like preserving an original arch — creates emotional connections with buyers.4. The challenge of balancing creativity and business They discuss the reality that true success means pairing artistic vision with strong business discipline.5. Lessons from a dream project that slipped away Stephen opens up about losing a property he was emotionally invested in — and the powerful role story plays in real estate deals.Find Coco’s IG here: https://www.instagram.com/love.cocohome/Website: https://lovecocohome.com/aboutFollow Stephen on IG: https://www.instagram.com/stephenhusted/Website: www.stephenhusted.comFollow our Podcast on IG: @thebreakthrough.podcastand YouTube: https://www.youtube.com/channel/UCsdNkau-5DUE9rGUIHrpfXA
What this episode covers
What happens when creativity and hustle meet in the world of real estate and staging?In today’s episode, Stephen Husted sits down with the incredible Coco Silver for a long-overdue conversation. Coco, the heart behind Coco Home, shares her journey from stay-at-home mom to one of the most sought-after stagers in the Bay Area. From hauling furniture in her dad’s truck to owning a nearly 9,000-square-foot warehouse, Coco’s story is all about creativity, resilience, and pure love for design.Highlights: 1. Coco’s unexpected journey into staging From stay-at-home mom to running a 9,000 sq ft warehouse, Coco shares how passion and hustle built Coco Home.2. Pivoting through a tough real estate market With inventory dropping by 50%, Coco had to shift strategies fast to keep her business thriving.3. The art of storytelling through design Coco and Stephen reflect on how thoughtful staging — like preserving an original arch — creates emotional connections with buyers.4. The challenge of balancing creativity and business They discuss the reality that true success means pairing artistic vision with strong business discipline.5. Lessons from a dream project that slipped away Stephen opens up about losing a property he was emotionally invested in — and the powerful role story plays in real estate deals.Find Coco’s IG here: https://www.instagram.com/love.cocohome/Website: https://lovecocohome.com/aboutFollow Stephen on IG: https://www.instagram.com/stephenhusted/Website: www.stephenhusted.comFollow our Podcast on IG: @thebreakthrough.podcastand YouTube: https://www.youtube.com/channel/UCsdNkau-5DUE9rGUIHrpfXA
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EP 45: Curating Homes, Not just Houses - The Creative Lens of Coco Silver
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