[EP.45] Google I/O Emphasizes Site Performance, Google AdWords Expands Responsive Ads, RIP Klout

Episode 45 of The Redirect Podcast: For those who missed it, we dive into Google I/O and highlight the key elements that search marketers should be paying attention to. Spoiler: It’s centered around site performance for your users and the engines. Plus, more changes to Google AdWords with the Beta testing of expanded responsive text ads for search; meaning more real estate taken up by ads. On a more somber note, the social media grading tool Klout is no longer and will be phased out this year. Does anybody care? This and much more on The Redirect Podcast. Show notes at https://blacktruckmedia.com/podcast/redirect-podcast-episode-45/