Ep. 45 - Josh Makower | The Inventors of Aesthetics Series No. 2

“I always go in directions where everyone thinks you can’t do something. I’m not a follower. I like to blaze new ground, and I like to take on hard challenges.” When it comes to biodesign and medical device innovation, Josh Makower takes a different approach. Unimpressed by incremental improvements and copycat products, Josh and his team insist on filling gaps in the market by pioneering breakthrough solutions where true need exists — all while considering the full length and breadth of the patient/physician experience and relationship. It’s this methodology that has shaped his highly impressive career as a biotech, inventor, founder, entrepreneur, investor, and professor — a career marked by serial success, in which innovation and breakthroughs are the expected norm. Among numerous other titles and credits, he is a Stanford professor of Medicine & Bioengineering, Director and Co-founder of the Stanford Byers Center for Biodesign, and Founder and Exec Chair of medical device incubator ExploraMed. In his hour-long interview by Dr. Grant Stevens, Mr. Makower takes us through a half dozen of his most notable successes, each of which would suffice to define a career. He also delves into the future of biodesign and unpacks how his recent entry into aesthetics could entirely transform the treatment of cellulite. Tune in now to hear it for yourself.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/