Ep. 46:  Can Handwritten Note Marketing Really Get 99% Open Rates? Rick Elmore Says Yes episode artwork

EPISODE · Apr 16, 2026 · 55 MIN

Ep. 46: Can Handwritten Note Marketing Really Get 99% Open Rates? Rick Elmore Says Yes

from MOMMAS WHO LEAD · host Laura Caroffino

Simply noted handwritten note marketing is getting a 99% open rate — and in this episode of Mommas Who Lead, you're going to find out exactly how to use it in your business.I'm sitting down with Rick Elmore, former NFL defensive end and CEO of Simply Noted, the handwritten note automation platform helping coaches, network marketers, real estate agents, and service-based moms build deeper client relationships at scale. Rick bootstrapped Simply Noted from a $10,000 credit card to a multi-seven-figure company with 9 patents and 220 custom-built handwriting robots — with zero engineering background.His story is proof that your path is your advantage. And his product might be the missing piece in yours.WHAT YOU'LL LEARN IN THIS EPISODE:— What simply noted handwritten note marketing is and how it works— Why handwritten notes get a 99% open rate vs email's 20–25%— How to get 27x better response rates on re-engagement campaigns— The 5 moments every mom entrepreneur should send a handwritten note— What Rick built starting with just a $10K credit card — fully bootstrapped— The ONE thing you should never automate in your business— How to integrate Simply Noted with your CRM and marketing systems— Why the human touch is your biggest competitive advantage in the AI eraTHIS EPISODE IS FOR YOU IF YOU ARE A:— Business coach or consultant building client loyalty— Network marketer or direct sales leader recognizing your team— Real estate agent wanting follow-ups that actually get read— Faith-filled mom entrepreneur building a business around your values— Military spouse creating income that fits your lifestyleKEY STATS FROM THIS EPISODE:→ Handwritten notes: 99% open rate→ Re-engagement campaigns: 27x better response vs email→ Client churn: reduced 25% with physical mail touchpoints→ Rick's starting budget: $10,000 zero-interest credit cardREAD THE FULL BLOG POST FOR THIS EPISODE:→ Simply Noted Handwritten Note Marketing | Rick Elmore:lauracaroffino.com/simply-noted-handwritten-note-marketing-rick-elmoreCONNECT WITH RICK ELMORE:→ Free sample kit: simplynoted.com→ Rick's podcast: rick-elmore-podcast.lovable.app→ LinkedIn (Rick): linkedin.com/in/rick-elmore→ LinkedIn (Simply Noted): linkedin.com/company/simplynotedCONNECT WITH LAURA CAROFFINO:→ Website: lauracaroffino.com→ HER to CEO program: lauracaroffino.com/resources→ Email: [email protected]→ Instagram: @LauraCaroffino | @MommasWhoLead→ Facebook: @MommasWhoLeadABOUT MOMMAS WHO LEAD:Mommas Who Lead is the podcast for faith-driven moms, mompreneurs, and women leaders who know they're made for more. Hosted by Laura Caroffino — former Department of Defense contractor turned 7-figure entrepreneur, business coach, and visionary leader — this show brings you weekly conversations to help you build a profitable business, lead with confidence, and create lasting impact without sacrificing your family or your faith.Subscribe and hit the bell so you never miss an episode.#SimplyNoted #HandwrittenNoteMarketing #MommasWhoLead #MomEntrepreneur #WomenInBusiness #MarketingTips #ClientRetention #HERtoCEO #FaithFilledBusiness #RickElmore

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Ep. 46: Can Handwritten Note Marketing Really Get 99% Open Rates? Rick Elmore Says Yes

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