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Happy Tuesday and welcome back to another episode here on the Daily Grind. Today's episode, you're going to be hearing a podcast I did on the Just Get Started podcast by Brian on Draco. A fun episode I did here. We talk about a lot of different things.
But as always, you should get a pan piece of paper, take something from today's episode, implement it in your life, find something that can make you better and do it. Hope you enjoyed today's episode without further ado. Enjoy. Hello friends and welcome to another episode of the Just Get Started podcast.
I'm your host, Brian on Draco. And thanks again for being a part of this journey. Wonderful to have you here for episode 92, where I bring out a fellow podcaster, Colin Morgan, who hosts the Daily Grind podcast. His website is DailyGrindpodcast.com.
And if you guys enjoy all the great guests that I have on the Just Get Started podcast, I think I'll absolutely enjoy the Daily Grind podcast. As the name suggests, it runs five days a week. So every day he has different guests on talking really about how to become successful in your own way, whether it's entrepreneurship, whether it's just being fulfilled in life, doing things that you enjoy and making you kind of the best version of your life. So I think you guys will really enjoy some of his episodes.
Go check that out. I'm excited if you guys listen in on our interview today and some of the different stories that Colin shares on his transition from professional golf to now running this own business with podcasting and speaking and he's writing a book as well. So I hope you guys enjoyed this episode. Let's jump right into it.
My chat today with Colin Borgen. Let's get started. Colin, welcome to podcast man. Thanks for joining today.
I appreciate it, Brian. Thank you so much for having me. I'm excited to learn about your journey. This is a, we both have some similarities right with new podcasts with background golf.
I'm sure there's a million of other things that we can get into. But that's actually where I wanted to start if it's okay because you know, with the Just Get Started podcast, I'm always intrigued by folks that not only are on a certain journey today, but it's where they came from. I mean, especially when your life was golf. I mean, that was it.
If I recall, and then all of a sudden that takes a backseat to something else. I want to talk about that a little bit. So if we can start there, can you share with me a little about childhood? Like, was it golf 24 seven or did you start that later?
Maybe in the middle school high school or had you been playing that since you kind of got out of the womb? You know what it was? It was just sports in general. Like, I just loved sports.
I was a, I'm one of three children. So my sister's 10 years older. My brother's eight years older. So I learned very quickly to, but I wanted to kind of play with them.
I had to be pretty decent at it. So I remember coming home from school. We played road hockey because I'm from Canada. That was my first love.
We played road hockey for hours upon hours and different sports with my brother and his friends. And I really thought hockey was going to be sort of the, the lane for me to go play professionally. And then, you know, when I got to about, I'd always play golf, but when I got to about, I'd probably say maybe 12 years old. My father got me into a tournament.
And that's when I kind of realized like, okay, I got something here. Because I think I won, you know, an 18-hole tournament about like seven shots. I was like, okay, I'm pretty decent at this now. And every tournament I was going in, I just kept winning and I kept winning and I just loved the game.
I'd always loved the game. And that sort of drew my attention away from hockey and more into golf. And yeah, I've grown up. It was just, like I said, such a passion for sports, but for golf for some reason, it just kind of glued me in.
Did you play? Because I imagine, right? And you're fine. I'm from upstate New York.
So I kind of know the deals, right? You know, for four, five, nine, maybe six, you're not playing golf unless you're playing indoors somewhere. Yeah. Yeah.
I was all hockey in the winter. So I was all hockey in the winter, all golf in the summer. And I see that as a huge benefit. Like I grew up in, you know, you kind of envious of California and you're like, I get to golf all year round.
But I got my competitiveness and teamwork and hard work and sort of that winning mentality from hockey. So when I got into golf, I felt like I kind of had that sort of competitive edge, which was interesting enough. I think a lot for kids, even, I think it's very important to divers yourself in sports. Because, you know, a lot of what you do in golf can be related to a whole bunch of different avenues in sports.
I think sports is such a great life lesson. You can learn. Yeah, I can agree more. You know, I was seven-year-old and kind of in that period now trying to get him involved in some different things.
But I was similar to you. I didn't play hockey. I played basketball. But the same thing.
I think also, you know, you didn't get burnout. And that's what I've noticed. I used to teach. I don't remember if we talked about this.
I used to teach 12. I was a P.J. professional. I work with a lot of junior golfers.
And I noticed like they're playing down here in North Carolina. They're playing you around. And they're burned out by the age of 10 or 11. Because they just been playing so much.
But actually having that break. I think it was Jack Nicholas who's always saying like he would literally, he went to touch a club for four months. I don't think. And so he started hitting things about February or early March before the Masters.
He would just put it away altogether. Which just shows that he can do that. I don't know where I'd be if I didn't hit one for four months. But yeah, so that's pretty neat that, you know, again, what kids can learn at least with other sports and how that can relate to golf, which probably made you a hell of a lot better player.
For sure. Yeah. And I think that's, I mean, correlated over to business and entrepreneurship and what we're doing now. Like, I think being diverse in the different activities you do and trying new things, I think only helps you out and what you're really trying to work for.
So from a golf standpoint then, let me touch on that a little further. So you obviously went and said, Hey, I'm going to try to play professionally, right? Yeah, play with the top players in the world. What happened?
What was it? Did you try for a while and just didn't feel like, Hey, this is not for me? Or did you get burned out? What was kind of the story for you in that time?
Yeah, for me, it's, you know, I went to college and I had a poor experience. And, you know, I went through some things and it made me sort of rethink my life a little bit. And it sort of took my attention off of, you know, what I'd always dreamed about. And, you know, I left after my second year of university to pursue my professional career.
And that was really my only option at the time. Like, I left university. I'm like, what am I going to do? Like golf's it.
That's all I'd ever done. That's all I'd ever known as sports. So luckily in golf, I'm, you can turn professionally, you can enter some professional events. And I'm going to qualify.
It's actually, you know, if you're pretty good, you can make it up fairly quickly. Although it is the grind in the lower levels. And for me, it's just, you know, once I started playing for money, it just really turned into a job. Like it honestly felt no different than someone going in nine to five and clocking in.
It's like, that's what it felt like for me, where I used to go into the driving range hitting putts practicing. You know, we're gonna, I used to love that. And it just now I just lost it completely. And I saw some results early on, which kind of like sparked my interest.
And, you know, I always have, and I still, to be honest, I always have this belief. Like when I play my best, I can play with those guys. But what you know, being a P.J. professional, it's consistency, like one week, cool.
But you got to do that week over week over week and your bad has to be just as good as everyone else is good. And I didn't have that. And I got sick of the grinds. I was upset.
I was starting to become very, very unhappy. And, you know, I was in Arizona and I was walking down a fairway with my brother, Kathy, and I just made a decision. I'm like, this is not for me anymore. What I thought I wanted to do, I need to revamp my life.
And I mean, it was super difficult after that. But yeah, that was sort of the process of, it was really in college. I lost the sort of kid passion in me. And then over time, I just sort of just ate away a little bit by a little bit.
Well, and still talking to the mindset then, let's say those few days or weeks after, because even, like, you know, I changed careers in the past. Obviously, leaving golf and going to more of a business sales, those type of things, leaving your passion that you had done for years and years and years. And now you're gonna have to do something totally different. Yeah.
Were you like, moping for weeks? Like, were you depressed? And what was your mindset? Years, years.
Yeah, it was very difficult to get over because, you know, everyone always knew me as, you know, calling the golfer and the athletes and the professionals. So even though I hadn't been planning for two years, even now, like, I think it's been eight years, you know, there's still people I run into. Like, how's golf? I'm good now.
But like, at the time, it's difficult, right? Because it's like, when you put your passion into something so much, you feel like your identity is that sport. For me, golf was my identity. And when I lost that, I felt like my identity got stripped away from me.
So I felt like, just like, what am I going to do? I don't have anything. I have zero education. I've been a cart boy at the golf course, you know, I've served a little bit, but like, I have no transferable skills.
So I thought, and that was super difficult. And I went through a period of like self-stabotage and, you know, not that I was an alcoholic, but I was drinking too much and going out too much and just doing the wrong things. And, you know, it wasn't until I kind of sat back and said, I got to figure this out. And sometimes you got to go through the real lows in order to start to create that transition.
And that's really what happened to me. Like, no, no different from anyone else. You know, you got to go through, get dragged through the mud in order to really realize like there's something more and I need to change. Was there anything in particular you did or was there people you talked to?
Because I understand. I mean, there's a lot of people out there. I've talked with individuals that in your position, they would have just said, you know, I'm just going to get a job and yeah, I might be pissed off and complaining, but hey, at least I have a job at something. And then they do that for 20 years without even being a blink of an eye.
You decided to make a change and say, no, I actually want to do something I'm passionate about and try to find something cool. Did anyone help you during that period or was that just you coming out of it eventually and something clicked? Yeah, I mean, two parts. So, hey, I did do the job thing.
Like, after I got out, like, I kind of went along and what I was comfortable with. Like, my father grew up with restaurants. He's an entrepreneur. So, a, like, I always knew that I could learn from him and people in my family were also entrepreneurs.
And then for me, you know, I got out in restaurants. The only thing I knew, so I served and I bartended. I became a manager of a restaurant manager of a golf course, a GM for a short period of time. I got in the hotel business.
I almost opened my own car dealership. I learned that business. I started an e-commerce site. I started an online golf business.
I sold international real estate. Like, this was in a period of like two years. But it's sort of the thing was I was looking for the get rich quick. Like, I'm sure so many people are, right?
Like, how can I make a lot of money doing something? And then I kind of sat back and learned from my father. And then I started to listen for the first time in my life and realize that I don't have all the answers. And to start hearing how other people did it.
And once I started to take more of a student approach, much like I did in sports, I didn't have all the answers. Once I took that student approach to life and I started to read books and listen to podcasts. And, you know, my brother sent me a video on Korean Cardone at the time. I'd watch it.
And then I'd start to do little changes in my life. And I feel like over a short period of time, maybe two years after those little changes, that's when it really kind of clicked for me. And I realized like, okay, if I consistently do this now, much like in sports, I can get pretty good pretty fast. Any of books you'd recommend, anything that was powerful, you might grant Grant Cardone, but anything in particular that you're like, wow, this has changed the game, at least my thinking.
Yeah, one book I, one of the only books I read when I was really young, I got really introduced to it, it's about the inner game of tennis. And, you know, people hear that. It's like, it's not, I mean, it is a tennis book, but the principles within it, it's all psychology and mindset about self oneself do. That's a huge book, I would recommend to anybody out there, because, you know, especially if you're trying something new that's self-talk that you have is so negative sometimes.
And to be able to continuously push through that, regardless of what you're thinking or the insecurity you have is important. Another one was principles by Ray Dalio. That really hit home for me to really realize like, I need my own course set of principles and every decision I am going to make going forward are going to be based on that. And that got me out of the shiny object syndrome and get rich quick teams.
And then I'd probably say like little books like, let me look up here. Expert Secrets by Russell Brunson. I read that a couple of years ago and that kind of opened my eyes to the online space. And then, yeah, I'd probably say those three.
I mean, there's still many, but those three kind of the ones that really stand out. What are some principles that maybe that guide you today? Like, are there two or three you'd be willing to share just kind of things that you make decisions on based on those? Yeah.
So I'll share with you like more of a life principle. Like, I always knew from a young age that I wanted to do something different from everybody else. So for me, even though like my avenue was golf, I'd always wanted to inspire people, you know, people to be able to sort of look up and be able to set that example and do something different. And I was used to stand, you know, stare the window and look at houses and be like, everyone's driving into work at nine.
I did not want to do that. So like, every decision I make is based on like, how do I get my freedom of time as a firm? I think time is so, so important. And there's little cues that I continuously get, you know, we're seeing what's happening with Australia.
Like the blink of an eye, your life can change with some catastrophic incident that you can't see coming that, you know, fired as all of a sudden takes over a country. Or you see what's happening with like little stuff with the US and Iran and like how that's bubbling over and it just puts life into perspective. Like, maybe what I'm doing for me at the time, maybe what I'm doing isn't what I meant to supposed to be doing, so to speak. You know, every decision I make is how can I use my time to do what I really love to do, but also making the amount of money so I can do it, but everything I do, which is based around to ensure that I have my time.
So when did you decide to say I'm quitting the bartending and the car dealerships and all that going in a different direction? How was that conversation? I mean, I don't know if your dad helped you said you kind of got some assistance there with some guy. Yeah, like I said, I kind of was always in that industry and like I got into manager roles and I was actually like a manager of a golf course like I said for a bit.
And you know, I left that and I'm gonna go start my own thing and it failed and I had to, you know, put my tail to my legs go back and get a serving job. And I hated it like I think for years, I kind of always wanted to get out of it, but I didn't know how and then my father introduced me to what he was doing and just over time he kind of introduced me to his business and I sort of fit in and you know, like he gave me the freedom to do stuff on the side like podcasting which ultimately gave me the freedom to pretty much branch off on my own a year and a half or two years later, but I would say big thing was my father at that time he was the one who, not a lot of people have that in their life but for me he was a real inspiration and really to help me during those so white podcasting you could have done anything right there's a lot of things you could have done why did you also ultimately decide the podcasting role. You know for me like I said I was going through a period where I was wanting to learn from everybody and at the time I was working with my father we had a pretty good business going on he still has it and I reached out to Johnny Dumas as I was listening to entrepreneur on fire with my very first podcast I listened to and I was like a naive kid I'm like I wonder if I could be on that show and I reached out and he said yes. I was like wow okay now the chance to share my story and like most people you're gonna show like down you're super nervous and you think you completely stuck but the result of that show was like a $10,000 boost in revenue for a business in a very short period of time.
From the listeners from that show so I was like okay wow and I looked at what he was doing I'm like this guy makes money literally learning every day and I'm like yeah maybe I'm not gonna get to that point in revenue as quick as he did but this is a really interesting space and I just want to continue to be in it and it will only help me with my business so I get it from a selfish standpoint of helping this help my business and a lead gen and then over time it's just like people you realize people listen and then I got in conversations with them and figured out who they were and it was sort of this natural progression to ultimately you know a year ago to branch off completely on my own and everything's based around this podcast that are on the Daily Grind and it wouldn't have been without sort of this naiveness and I think that's also a really thing that I try to take and everything that I do is not to overthink things and I think the best things that have happened in my life are things that I've just like you know what I'm just gonna do it I'm not gonna worry about five months down the road I'm not gonna worry about bank accounts like I'm just gonna start this thing and I'll start to learn over time and for me that's just worked. I don't know if it's the best advice but I really do think that people overthink it not the time's over prepare. Well I've got a lot of people on this podcast I'm sure you had on yours that said right I would have started if I can do what I got and was getting into so I think almost being naive helps you maybe get on that path and everything that you're on it you're excited and ready to move forward so for sure. So for folks that aren't familiar with Daily Grind what tell them about what the podcast is about what can they expect that they listen in.
Yeah it's about people who just want more to life I mean it's geared towards people who are driving in nine to five you know Monday through Friday that's how my show runs and you're just kind of looking for something different in your life and you're not satisfied you're unfilled you see other people you know making more money and having more freedom of time and are potentially happier and you want something different and the show allows you to learn from you know successful people who have been in your shoes who have broken out and who have done it successfully and hopefully through that knowledge of the show and through different interviews you can learn how and get inspired to start yourself by just making little changes and through those little changes you can really see some massive results. Did you have a fear of putting yourself out there? No. Let me I'll explain like yes and no okay I never had the fear of what other people thought and I think that's just came from you know what I've been through shit and like I didn't care I'm like you know what someone doesn't like me for my voice or whatever like but I can sort of cringe at my own voice so it wasn't necessarily like other people it was more like my own insecurities but it was never based on and still never based on what the opinions of others that doesn't dictate what I do.
And that's actually a good point maybe to what if anything if maybe there's not answers like how I am but the naysayers I mean there's there's a lot of them out there and I think that what that was nearly on where I kind of with forever reason listening to folks and that was you know maybe fearful to start I know a lot of people like that was there anything was that maybe was the golf background was that helpful I mean you're in the ropes and you're kind of hearing the stuff anyways did that help or was there anything else that kind of help you silence those folks if you will. Yeah I mean I haven't really given much thought about the golf but you could potentially say because I mean when you're a golfer you know essentially the people don't know the sport if you don't play well you don't make money. But it's an entrepreneur right like if you don't perform you don't make money and you know from me I kind of learned through the pressures of the sports and what that put on me. A big thing I learned is just like how to wake up every day and prepare for a tournament in two weeks.
You know you're not going to see results in a week you're not going to see results that even you may not see results in that tournament but like if you continuously stick with it you'll see results. Yeah I mean what was the what was the question here. There's more than naysayers yeah the critics right the nays that you've already blocked them out you don't even. No that's good.
Like I said I think that's. Most folks have a problem starting because of just worrying about so many other people and you know I was just talking with them with another gal about this was like you know the whole man in the arena you probably heard right. Because being able to say like you know if you're in you're trying to do you can't listen to the crowd because they're not trying. And I think that's a testament for folks that are driving forward is that they're they're silencing those folks and saying you know what I can't listen because they don't know what it's like to almost be in here.
You know what's interesting I actually think at the beginning I didn't like I didn't put much emphasis on naysayers or people tell me like I always had the attitude like tell me I'm not going to do some I'll show you differently. But I actually think over time I've learned to listen to them more. And I actually see that as a strength because I think so many of us when you're starting like you have to push so much of that noise to the side. And I don't feel like that's healthy either like I honestly think you can get opinions from people who aren't Bill Gates maybe they're going to be Bill Gates and 15 years from now you never know I think judging people based on this scorecard.
That we place people on like I think most of us this scorecard of like you know someone makes more money they're more you know they're smarter than this person or if this person has these things they're better at life than this person I don't I try not to especially now view people like that because I think that some of the best conversations and some from some of the best people I've learned from the biggest lessons I've learned from those people. And I think if I wasn't open to listening to the feedback or criticism then I wouldn't be you know I wouldn't be in the mindset I am right now. I have such a I don't know about you man I have such a problem with people placing people on a pedestal because I think what it does is when you score someone higher what you're doing is you're now judging yourself based on others and when someone below you you're now looking down upon them and I don't think that's healthy I think that's where a lot of the problems come in our world. Yeah I couldn't agree more I'm right on point here I think you have to listen yeah what I'm saying more than the naysayers like if they're criticizing like you shouldn't be doing it like why are you wasting your time as long as that's not a brick wall and you're still moving forward.
That's that's what I mean yeah by size I like the point you made of like yeah I think you should be always listening because who knows even if you don't agree with them they might have something that's like oh that's interesting well you know maybe I should try this way or hey let's try that way let's see what happens as long as you're still moving forward on that journey and they're not really stopping you from it so yeah I totally agree I think too yeah you can learn from that was a big thing for me because you know going like I was in sales for a while and it's always like yeah. You know essentially you started some success in sales it's kind of like well you know I've been doing this for a while you don't have to listen. You hear that from how the noise and the yep people around and one of the things I've always wanted to do is yeah let me I don't care if you're brand new that day. And you've never done sales that's actually probably a better perspective sometimes because you haven't ordered that happens.
So I think you can learn from it when I absolutely agree with that. Yeah it's totally true like even sometimes I get those little things for my girlfriend like I'll be on the phone with someone and you know I'm talking about a speaking event I'm doing and she's like why did you say that? I'm like you know what I don't know why I said that you get that salesman breath and it just now I think it naturally happens no matter who you are where you are when you do it enough all of a sudden you just feel like you get these little like terms that are going to work and if you're just a genuine person here's how I want to help you is that a benefit you know let's talk through it. I think that that's a way better and I think that people like that more like you probably know this too like people don't like being sold to people like being hurt.
And I think you really hear someone and ask questions and listen they're going to tell you everything that you need to know in order to determine if you can help them or if you cannot help them. And I think that's a really big distinction is to really understand like I can't help you but I may know someone who can. That's such a great point I remember it's it's probably been a handful of years now but that was one of the others probably a handful of turning points especially on the sales side. That was one of them when I actually turned a client away or potential you know partner and said you know what we're not the best for you.
You need to go in this direction because it is kind of liberating it's like no I don't have to sell everyone this product if it's not the right fit what I want them doing that to me. And then them being unhappy and six months and what it came down to I think this is part of who we are you know individually is like my reputation like my integrity is so important for me because I think I am extremely honest I have a high moral value I think in terms of high tree people I don't want them to be like six months later be like what the heck did Ryan sell me because that looks mad on me because I'm like yeah why did I do that. So I think to your point I think it's important for us to be human how can we help you if we can solve it great if not here's another avenue you can go down and you know this may be more beneficial for you in your organization. It's a tough lesson because I was a I'm one of those people that you know I have a way of talking people into something and I used to sell people stuff a few years ago and it's like you know I can take your money but that's all I was looking for you know it's just not healthy it doesn't get you anywhere looking short term does not get you anywhere and I had to learn that Well that's a good transition because I thought down here I want to talk about a good transition how did you is you got into podcasting and kind of growing this.
How did you start getting out of that short term hey I'm going to monetize day one but say hey this is all I want to do long term I do want to make this into a business but how did you structure it so that this was a long term play that you were getting value each and every time I wasn't a quick win with the podcast. Yeah. Why don't you do other stuff like that too you can talk about the inner circle and what type of things but you had to start with the podcast right and you had to build up that value first. I always like in each and every episode at the beginning stages like anything else like you're not familiar with something you're not as good I stuck to a structure so I think that that really helped me where I'm like okay I'm gonna have a set of questions I'm gonna take a break and I'm gonna do a rapid fire around and I did that for about 100 episodes.
And the one benefit to that is consistency I think people like to a certain extent like if they tune in they know what they're gonna hear and they know the questions and like they're getting something from it. It's not someone sitting back and you know chatting but I think over time I learned to do more of that I felt more comfortable with myself and I felt more confident in myself to be like okay I can actually contribute to a conversation much like the one we're having right now. I didn't have that confidence early on I did when I started the podcast I did start it with the intention of making money. So I although I had a long term in mind and I wanted to provide people with value and I wanted to ensure that every episode was good I did from an early stage.
Because I saw so many other podcast I went to a podcasting conference okay and maybe three years ago. And the biggest thing I learned is like there's so many people with amazing shows there was one person who was getting 16,000 listens in episode. I'm like man you must be like killing it in a space and you know I asked I'm like how much money are you making in advertising on your podcast. He was like oh like 1800 bucks and I just shook my head I'm like I have a thousand listeners and I'm making more than you on it.
And I kind of had the approach of I didn't listen to when you Google like what do you charge companies for marketing on pocket. I didn't listen to that. All I did is if I came to you Brian I think that your products I think your company would be super beneficial to my listeners I would love to run a little test for you. A three episode test based on my numbers what metrics would you want to hit or need to hit for you to continue on with the show and this be a marketing campaign for you.
And I got those numbers down and I simply was like okay and I did everything I could hit those numbers and some I didn't but some I did. And the ones that I did I was able to lock those companies on early on like fresh books and they stuck on for a year and I was able to really monetize my show from an early stage. And I think that so many people with content think that you can't monetize early. And I think that's the big distinction and big miss people have is that you can a thousand listeners who are engaged you listen every episode is amazing you don't need 10,000.
A thousand will do for you because they'll only grow from there and if you really listen to them get on phone calls understand who they are. You can start looking at some products and companies that you can start placing in front of them that will actually help them. And for me that's what I did so although it's a long term thing and I'm like each day I'm going towards it I do look at the now I'm realistic to be like I still need to make money and live. How did you decide to go to an interview platform was that did you know right away that's what you want to do.
Yeah I was not I was not confident or I did not think I was interesting enough to do a solo episode. So I'm like interview is where it's at and I as I reached out to the people early on. I was shocked people would say yes never reach out to you and I'm like I'm starting this podcast I don't have an aim for it I would love to have you on it's all about entrepreneurship and then people would be like yes I'd love to. I couldn't believe it.
I got 20 guests before I have the name of the show and each of those 20 episodes I did I laugh I did them shirtless. You can see me here I got a big sweater on right now so I've come a long way but I did them shirtless go so nervous go sweating. But yeah I was actually shocked I'm still shocked sometimes where I'm like you know I'm the show I guess you have some listeners but it's like you know it's that confidence I think it's like no I think this could be a really. And when I started thinking I don't know if you're the same way of like you know this is a two way street it's you know yes you know I'm providing a great platform but then they're providing phenomenal content as well so it was.
It was a gift thing I was surprised how many people that said absolutely I would love to do it and I think part of that too though goes back to I inherently think most people are good that's just how I live. And to that point I think a lot of people have gotten helped in the past my other people to get to where they are. So if they see like a Brian's trying to grow this thing he's putting the time and effort in you know I'm gonna get him some time because I think that could be that could help him out maybe get to that next. Yeah those things like you see it it's like it's like with sales right if I looked I'm like okay the podcast someone would come on because it benefits them you know they see it as value for their business or they just want to share their story and help other people.
And my podcast at the beginning did none for the first two so I just leveraged that point of helping others and I think you're right like I think people are nearly good and they've gotten help in the past and when people have. Essentially whatever that means maybe it's to the level that they're at they're willing to help people who were sort of starting out. So with the podcast then is there so you talk about the structure obviously with you know you had certain questions early on. Yeah why was that would you just feel like you're getting stale with it or is just like I gotta do something different it didn't feel right.
What was there because I think it was around 100 episodes or so where you kind of as you mentioned you kind of made the switch to go more conversational. Yeah I was around around 100 episodes I started to change up the questions a bit to make it more conversational and then I would probably say it wasn't until about 200 episodes in that I scrapped questions. Completely I just went based off of my knowledge of the person and what they're really good at bringing to the world. But yeah it was one of those things where it was around 100 I felt stale with it like it was just like how much name would you do.
I felt like one of those very very stale although people were liking it. I was like okay this is gonna sustain I gotta do something a little bit different here to make this myself engaged because if you probably heard from episode 10 episode 90 you would hear me not as engaged in those episodes so I did something different in order to kind of keep myself in there. Yeah that's why I think there's a lot of similarities between you and I because I was the same way I don't remember what episode it was where I started to get like I'm asking a lot of similar questions like I don't know. I was almost getting bored with it because I'm like I want to know more about these people because you're different than like Sophie that I just didn't interview like you're two different people.
We can have two different conversations why should why they're similar questions yes I want to hear different answers but let's go down different tangents because I'm more like all over the places you can probably tell. I think actually sometimes that provides the best stories you know depending obviously on the topics we're discovering so totally but I think what you learned is the structure teaches you to do that. It teaches you to kind of like okay here's how you actually can conduct an interview and here's sort of where I want to take it and here's the end goal and then through that you can get creative with wording and doing things differently and ultimately you're sort of freedom of you understand how to get there yourself but I think there's I want to talk for a few minutes we can about the business because you do five episodes a week right yes one a day you're hosting. How do you manage getting the interviews setting those up scheduling you're doing you know your episode length right I think on average there are thirty forty five minutes a little longer so how are you structuring that how does your day look what's a day in the life of account look like.
Well you know at the beginning stages it was a lot of work like I hustled I got up I did about two hours each day of outreach in order to kind of fill my pipeline. I took some advice early on so I batched episodes so before I ever aired one I had twenty down so I knew that I was good for a month and I always sort of have kept up to that. But yeah at the beginning stages all hustle and then something amazing happened like six months in and people started to reach out to be on my show and now I get sixty seventy inquiries a month to be on the show so I don't do as much outreach and I learned batching too so every Tuesday is all podcasts for me so I wake up at five thirty a.m. and I'm done at seven p.m.
and if I'm not recording an episode I'm editing an episode I do it all on Tuesdays and if I really am very productive which I typically am I don't have to do it every Tuesday it's about every three weeks. And I think that for me has been such a game changer because now I can get content out every day without waking up and doing it every day. And again that goes back to the principle that you know I lead with at the beginning I value my time and by doing that now I have four days left of the week where I can focus on my growth. How do I grow this thing how do I service my listeners and how do I continue to push myself forward.
Is there anything you delegate out or are you doing it all. I do it all man like I used to have people who edited the show but I pretty much I don't do as much editing on the episode anymore so intros are pretty much set. I record my advertising in advance so I have my ad spots which are in advance personalized each one and then the episode I place in I have an outro I do every time so it's kind of like just copy copy copy and make sure it's all good. Paste it and go it's very very simple I would probably say now it takes about 15 minutes to do one.
And how are you structuring from an ad standpoint are you mentioned earlier but hey let's do a test run and you know see if it works out but are you structuring these are these like 10 episode contracts or these year long like how do you structure is there a certain way you've learned or did you make up your own way that's worked. Yeah I still do a test which eat with each company. I believe that about four episodes and with a daily show that would be over four weeks before we stand so you're not going back to back back. That really gives you the best idea on whether or not this is the right audience for the company because I really wanted to work.
And therefore that gives you the boundaries and once that's set in place then you know we'll put out whatever year or half year whatever they want to do. But for yeah it's different with each ad spot but at the beginning I only do ads at the beginning of the episode so I do my intro music I run the ad and then I do the episode and I do that because I want the listener you don't have to listen to the ad. It's there but you can skip it and you can go right and listen to the whole episode and get the content you want. I think a lot of people I've noticed a lot you probably do too Brian like right in the middle of the episode you're into it and then it stops for one of those advertising breaks.
I'm like oh man I was into it. I just didn't want to have that happen with the people listening to my show so I keep it all at the beginning. It's very very predictable. Yeah that frustrates me a little bit.
I actually like one of my favorite podcasts is how I built this and they do that right in the middle. Oh my god. Okay. Let's just go with it.
I love that podcast but yeah I understand that I understand you just some people trying to monetize and they're looking at different ways to do that. So I don't fault them for it. I just I like that approach right at the beginning. Yeah if you want to skip over it great if not it's actually funny because I don't know how much you're doing this or if you are like in terms of what sponsors or ads that like companies are working with us or ones you choose not to work with.
Like I know Tim Ferris and he talks about this. I don't know if you found him a lot but he tried that ad-free like his listeners of pay for I think last year. And one of the things he said that came out of it was people actually like listen to the ads and I look at it too. Like yeah some of the companies he recommends I've used or I've tried to use because I think he actually vets them because I think he's pretty intelligent.
He does a lot of trial and error. So I'm like can I trust him in terms of who he's giving me in terms of an ad. So sometimes I'm able to see like hey does he have a new product that I should look at. So kudos to him I guess but are you doing that at all or you do you vet out you know a little bit hard on some of these or is it just like hey I just want to make sure they're a reputable company.
Like is there certain ways you've done that from a monetization standpoint. Yeah I make sure they're reputable reputable for sure. Be I look at with this you know this within the realm of what I talk about. Like I don't want to have you know blue chew on here.
I don't know where I heard that recently but that's like yeah you know I don't want to have blue chew on my daily podcast. But anything to do with your business entrepreneurship and habits and bettering yourself. I don't have I don't feel like I should be the one to have the ego to be like oh this isn't going to help maybe help someone you know if it's as long as it's within that. If someone listens to the episode and they're like my business could use that or that could be really beneficial to me.
I'm not really like the one to be like oh no that's not good enough for this. As long as the. Yeah that's fair point. What are you excited about coming into 2020 and beyond.
You know what I'm blessed to do what I do I'm super happy with it and you know now I'm looking to kind of get into more of the speaking. Role I did some this past year in 2019 universities in the US and throughout Canada and that's really what I'm looking to do. I'm writing I'm in the midst of writing a book about power and leadership and how we view that and you know with my speaking I speak on abuse and sports. It's something that I went through and I feel like for so many people it's such a good lesson to be able to kind of take your past pain and pass that on to hopefully help prevent issues and help people through things that.
Ultimately every single person on earth goes through something hard and I think if you can use your past and as a way to positively fuel and educate others that to me is just such a driver. Like it's such a driver for me and I'm just right now I'm knee deep in the book and I'm knee deep in getting in front of more student athletes. What why did you decide so why was the book route was I just I even think about writing for a while or was it just something that popped up recently it's like I got to do this. Yeah I mean I wrote a first book I wrote was the podcast or any generator to each podcasters how to monetize their podcast effectively.
I really I wrote that in a plane ride home from that podcasting event that I talked about like I wrote that like I'm like that was it I wrote it I think it's how many pages is but it's good. But I've never been a big writer but it's just something where I feel like it's just such a good way to get your message out and it only helps I feel like it's like practiced for me. So not every day I'm going to be able to stand in front of a group of people and spread my message and improve that muscle. I look at it as like from an athlete standpoint every day I want to get better for me writing as a way in which I can get my ideas on paper and I can discover new things and better my speech and help that and I just feel like through the novel whether someone reads it or not it's even a great marketing tool to help me do that.
That's great. Yeah, I'm actually writing a book this year as well. We should talk about that. I'd be curious to get some information from the editing process and what you're going to do.
What about speaking I'm curious that you threw that out that you started speaking how did that how did that all come about. Like I said I'm through my college days I faced abuse and sports at the highest level and you know for the longest time I kind of shied away from ever talking about what happened to me and this is just a way in which to get people perspective abuse and sports levels of abuse and sports are two to three times higher than any major industry in the world. That includes manufacturing, transportation, education and the military like two to three times higher and we see all these stories starting to come out consistently and how people are treated at the Olympic level and coaches have such power and influence over players and young kids out there and they use that in order to get people to do things that they would normally do in a normal setting. And for me I think it's so important for young athletes to realize that they have choices.
It's important for coaches to understand the power and the privilege that they have in order to do what they do and it's not just about winning. There's a thing in sports where it's when it all costs and when you're a young kid you're developing people as much as you are to win and I think that we need to start looking at the very top past coaches. We need to look at owners and we need to look at you know cities and companies there needs to be changes with what we do in our government to ensure that kids are looked after student athletes are looking after and there are provisions and things in place in order to prevent instances of abuse from happening. That's a really great mission.
I really thought there was a big need there so that's awesome. I was getting on stage and talking about that. Like were there any nerves there like oh my god I'm sure this message I thought I would. You know it's funny there's been few instances in my life where golf being one where I played one of the biggest tournaments I've ever been in and I was so nervous and I stood up on that first tee and I tee the ball up and it felt like I was where I was supposed to be.
And the same thing happened for me was speaking is like I was nervous wreck and the minute I got on stage in front of 250 student athletes at IPY University in Indiana. I felt like this was what I needed to be doing and sort of the nerves went away and all the practice kind of just flowed out for me and so it felt like so it felt right but I think anything else you're super nervous but there's those little instances in life where things really feel right. That's really great man. Where can everyone catch the podcast find you online connect with you further.
So if you want to check out the show it's simple daily grind podcast.com. There you can check out future and past episodes and also there's some really great free resources for everyone like a daily grind planner which helps you know ensure you get it down what you need to get done throughout the day. And then if you want to follow me along on Instagram that's probably where I'm most active Instagram and LinkedIn simply my name call Morgan DGP for Instagram call Morgan DGP for daily broadcast. Alright so I was like the end on this you know when I listen to podcasts all the time.
I'm always writing notes I'm down you know just all these stuff so I can learn better. What would you if someone's has the same notepad if they're writing something down what would be kind of a lasting message message that you would kind of give that maybe it's a quote you live by. Maybe it's something that again advice you got that was unbelievable for you that helped you anything that you shared kind of and the interview on. I like that.
So there could be I'll go can I give to you give three you give as many as you want. So I believe that if you're not where you want to be and you're sitting down and you think that you can do more. That every day habits that you have in life are what is going to take you to the next level and I look at changes sort of five pillars and change. So if you hold up your hand the very first one is your pointer finger you need to identify the changes needed you need to be super honest with yourself to realize that I'm not where I want to be because the decisions and habits that I have.
And once you make that decision and you really want that change badly you'll lead to number two and number two is when you start to realize all the patterns and behaviors and thoughts and habits that have taken you to where you are right now. I pull up my middle fingers as a second finger because I'm like this is it's frustrating because this is where you actually realize why you are where you are. And then the third finger, number three is your main finger and this is the honeymoon stage this is when you start to implement good winning behaviors and winning thoughts and when you have it's and this is where you see your greatest results. But like the honeymoon stage you want it to last longer than the week you're at or you want it to last longer than you want this to be a lifetime and this is where consistency comes in.
You need to be consistent every day with the little things you do you want to get healthier you need to do a push up every day for a month and if you can do that you kept the promise to yourself. The first thing that kind of glues everything together into this fist and the fifth stages is you really need a vision for what you want out of life you need to know where you are going to be. And the days that are tough that you don't want to wake up or you're sick or you have those self thoughts or people tell you're not good enough. That's what gets you up you look at where you're going to be and that's overpowers everything else that trumps everything else.
And if you can follow those five steps and you can really make a positive change in your life and it starts small like don't. New Year's Eve everyone's like I'm gonna be at the gym for two hours every day. Go for a 20 minute walk for 30 days if you can do that then step it up like make sure that you're actually completing what you want to complete. So that's my leading off message trip.
That's awesome. You know it's always great having other podcasts on the show. I mean it was awesome to get to connect with you and I'm glad to obviously hear your story a little bit more so definitely everyone should recommend to check out your podcast. I've listened a few episodes love it and again I think it goes back to the thing is anyone I believe anyone can start a podcast.
But as you mentioned there's going to be consistency you got to go in actually a passion for what you want to learn you want to be that lifelong learner I guess and I definitely hear that in your in your podcast as well. Again thanks for being on and sharing that story with us. I appreciate Brian. I love the show I love what you're doing.
Everyone show Brian some love. Everything helps these five you like today's episode I always say this online if you like today's episode and hit that like button share this out with a friend. Hit him up on Instagram take a screenshot of the episode show him some love because it really does help. Well I hope you all enjoyed that interview and if you did please go ahead and like it share it, email it, tweet it out however you want to do it.
I certainly appreciate the feedback and support that I've gotten so far for the podcast and look forward to you guys continuing to listen in and get some great value out of these guests. Always connect with me online at Brian Andreco on Instagram and Twitter or my website Brian Andreco.com. Just a lot of contact form. I certainly look forward to connect with you guys further.
I hope you have a great day, have a phenomenal week and we'll talk to you soon. Take care.