Ep.487 Why Spelling Jessica with a 'G' is the Greatest Marketing Hack in Modern History

from Good Morning, Money! · host Rosha Entezari

Stop obsessing over a flawless, robotic customer journey. Starbucks built a marketing empire by deliberately misspelling names to create shareable friction. Inject a customized, human imperfection into your onboarding process today and give your clients a psychological reason to talk about your brand publicly.Send us Fan Mail

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