Ep: 49- 5 things that get my attention when looking at a list of donors I don't know

You're looking at a list of donors to your organization. Some of the names you know, but many of them you don't. How do you know which names to focus on? In this episode Clark talks about 5 things that get his attention when he's reviewing a list of donors. Here are 5 clues that a donor with a modest or short giving history may be your next major donor.