Ep 5 - A Conversation with Lizzie: How did a Psychology major became the CEO of a marketing agency?

In this episode, we dive deep into the world of personal branding and entrepreneurship. Our guest, Lizzie, shares insights on how personal branding benefits both individuals and their companies. How she started her journey as a young entrepreneur before she even graduated as a psychology major! 😎 As a high achiever, she embarked on multiple entrepreneurial projects that involves getting corporate sponsorship, opening a company bank account and more while she is still studying 🧠 We share our application of psychology concepts in the work that we do. Have you heard of cognitive dissonance and the mere exposure effect? ⭐️ Personal branding might come off as "showing off" but what is it really? And how does it benefit individuals, brands, and companies? We spoke about the industry of personal branding as a whole as well. 🚀 For those embarking on their entrepreneurial journey, Lizzie shares insights on overcoming the fear of sharing ideas more openly and embracing the MVP concept for product development. Discover the essence of simplicity, iteration, and feedback in your path to success.