Ep. 5: Jim Crowell, Co-Founder and Managing Partner of The SageHouse, Invests in Healthspan as the Next Frontier for Human Health

Show Notes:A former D1 tennis player, CrossFitter, and strength coach, Jim Crowell has always understood his “why” for living a healthy lifestyle. He is now leveraging these unique experiences and skill sets to fund innovation in the fitness and wellness industry.As Co-Founder and Managing Partner of The SageHouse, Jim helps fitness companies “Go farther, faster”. Structured as a holding company, The SageHouse offers consulting services (SageHouse Advisors) and funding opportunities (SageHouse Capital) for fitness and wellness companies, with the purpose of building foundations for long-term success.Today’s episode covers product-market fit, identifying a “why” for healthy living, and Jim’s plans to launch “Proof 3”, a series of healthspan-focused brick-and-mortar gyms.Timestamps:0:29: Identifying a deeper connection to healthy living2:48: Jim’s life in sport and finance6:03: Serving particular audiences in fitness & wellness9:27: Customer needs and how to solve them11:48: Pursuit of longer healthspan15:51: Credibility of longevity studies and real-time health tracking18:32: Relatability of health companies20:46: Role of education in showing consumers they have a problem25:30: Outlook on connected fitness30:51: “Proof 3” brick-and-mortar gyms targeting healthspan This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit nolanshah.substack.com