EPISODE · May 13, 2025 · 16 MIN
Ep. 5 - Reverse Engineering Your Launch
from School Hours CEO · host Danielle Gray
In this episode of the School Hours CEO Podcast, host Danielle Gray breaks down how to reverse engineer your launch as a mom entrepreneur. She explains why a methodical, backwards-planning approach is essential when you have limited work hours, and shares strategies for creating sustainable launch assets that can be reused for future offerings. Key Takeaways Start with clarity: Know exactly what your offer is, who it's for, and why they need it Work backwards: Plan from your launch date, giving yourself 4-6 weeks of preparation time Think long-term: Create launch assets you can reuse or repurpose for future launches Break down tasks: Create detailed checklists of each component needed for your launch Batch similar tasks: Record all videos at once, write all emails in one sitting, etc. Build in buffer time: Plan to use only 20 hours of your available 25 for unexpected situations Embrace imperfect action: Done is better than perfect; you can refine with each iteration Apply the M.O.M. Method: Manifest your vision, Organize your tasks, Master the implementation Mentioned in this Episode 20-Hour Work Week Blueprint - Free resource for mom entrepreneurs Time Management Video - Previous content about efficient time use Why I Work 20 Hours Instead of 25 Video - Explanation of buffer time concept Connect with Danielle Website: www.daniellegraycoaching.ca Instagram: www.instagram.com/mindsettomanifest Free Resources: www.daniellegraycoaching.ca/free-resources
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Ep. 5 - Reverse Engineering Your Launch
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