Ep. 5- Word-of-Mouth Marketing - Part 1 w/Ted Wright

from Startup Confidential · host Dr. James F. Richardson

Send us Fan MailBuilding Awareness out of store is critical to velocity growth at existing stores. Yet, most founders do not have the cash to pay for awareness building. Word-of-mouth, though, still ranks as the number 1 causal driver of awareness for new brands. Why not learn how to nurture it and steer it? Ted Wright, of the agency Fizz, joins me for a two-part interview on WOMM, why you should NEVER hire a demo agency and why founders must do their own sampling...like a boss. Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.comPlease send feedback on this or other episodes to: [email protected]

Episode metadata supplied by the publisher feed · Published Jun 1, 2019

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Ep. 5- Word-of-Mouth Marketing - Part 1 w/Ted Wright

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