Ep 51: Redefining Zero: The Future of Non-Alc Innovation with NON's Nick Cozens

Join Lucy Allon for an inspiring conversation with Nick Cozens, Head of Beverage at NON—a pioneering Australian brand redefining the alcohol-free drinks category. Nick shares the mission driving NON's unique, zero-alcohol alternatives to wine, the creative journey behind their globally acclaimed range, collaborations with top chefs like Matt Stone, and NON’s rapid international growth. Together, they explore how NON is setting new standards in the drinks industry, challenging the status quo, and shaping the future of beverage innovation. Find out more about NON: https://www.non.world Follow them: @non.world Find NON stockists HERE SPECIAL OFFER: The team at NON are offering our Straight To The Source community an exclusive 20% off your next online order with this special code: STTS20 T&Cs: 20% off the entire order, applies to one-time purchases. No minimum purchase requirement, one use per customer. Can’t combine with other discounts. Valid until 31 Jan 2025. Follow Straight To The Source on: IG: @straight_to_the_source  FB: @StraightToTheSource  TW: _straight_to_source  LI: Straight To The Source  YT: Straight To The Source Find out more about Straight To The Source: Read about your hosts Tawnya Bahr and Lucy Allon here  Join the Straight To The Source community here  Learn more about Straight To The Source here #sttspodcast #straighttothesource #knowyoursource #podcast #interview #Innovation #NonAlcoholic #NON@straighttothesourcepodcast: https://www.youtube.com/See omnystudio.com/listener for privacy information.