EP #521: Wearables and the evolution of the pro athlete - with GestureLogic CEO Len MacEachern

We are running out of wearable real-estate. Wrists, ankles, nose, eyes, head. Most of us will probably wear something - one thing - not a lot of things at the same time. Unless you are an experiment, you will more than likely find a wearable that measures what you are interested in and wear that one. These wearables may be about behaviour change or health measurement or, in the case of this episode, athletic improvement.   Most athletes are in the business of improvement. They've invented technologies that make their equipment as light as air, they've crammed their frames into slick suits that reduce friction and drag, they've invented diets that optimize energy exertion for race days, they've streamlined much of the bulk and are now leaning to wearables to help with technique.     Len MacEachern is building just such a thing - called Leo. The device follows another emerging trend around wearables - that is the "not-always-on" type (that's a technical term I invented btw). Leo is meant as a training aid for learning the optimum use of your muscle to make sure you avoid injury. It is worn around your leg and the amount of data it spews out is incredible and incredibly valuable.   This is the story of Leo, Ottawa-based parent company GestureLogic, and the huge (HUGE) opportunity in targeted, temporary wearable tech. Eyes open folks, this stuff just keeps getting cooler.    Full show notes can be found here: