EP 55. Marcos en un Ecommerce B2B con Néstor Murillo, CEO de Moldiber

from Ecosistema Ecommerce · host Javier López Rodríguez

En la entrevista de hoy conoceremos la historia de Néstor Murillo, un emprendedor que hace 25 años decidió crear un proyecto B2B que vendía productos de enmarcación y molduras para profesionales, así como otros productos para el especialista de diseño gráfico. Conoceremos como fue creado el proyecto, cómo ha ido evolucionando y cómo fue la contratación de los primeros empleados. Durante esta charla veremos cuáles son los canales de marketing que mejor le funciona para captar usuarios y cuáles son las diferentes estrategias que trabaja en el ecommerce B2B a diferencia del B2C. Y sabremos cómo es la elección de productos para el catálogo, donde todo empieza por un Keyword Research, entre otras herramientas que le funcionan en el día a día. Una entrevista muy interesante con un ecommerce que ya ha superado el millón de euros en facturación. Newsletter: https://ecosistemaecommerce.com/newsletter/ Web: https://ecosistemaecommerce.com/ Linkedin: https://www.linkedin.com/in/javierlopezrod/ Facebook: https://www.facebook.com/ecosistemaecommerce Twitter: https://twitter.com/ecosistemaecomm Youtube: https://www.youtube.com/channel/UCE2zroaDzTVZRwNOh5Ma9cg

Episode metadata supplied by the publisher feed · Published Mar 31, 2023

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EP 55. Marcos en un Ecommerce B2B con Néstor Murillo, CEO de Moldiber

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