Ep 55: The WORST Way to Grow Your Podcast Audience episode artwork

EPISODE · Dec 12, 2023 · 13 MIN

Ep 55: The WORST Way to Grow Your Podcast Audience

from Podcasting for Indie Podcasters: Podcasting Tips for How to Start and Run a Podcast

In this episode, we discuss why doing "listen for listen" or "subscribe for subscribe" exchanges is the worst way to grow your podcast audience. I'll explain why this strategy doesn't lead to genuine growth and instead suggest strategic podcasting tips for promoting your podcast through social media and other channels where your target audience resides.We'll cover the importance of genuine connection and engagement in building a podcast audience and look at promoting on platforms where your podcast audience is. We also talk about the importance of creating original content to foster community growth. I'll explain why I'm so against the transactional model of growth and instead focus on key strategies that will help you attract listeners who genuinely appreciate their content.Read the Blog Post: The No 1 WORST Way to Get More Podcast Listeners >> https://veritysangan.com/the-no-1-worst-way-to-get-more-podcast-listeners/Links:Episode 48 - Using Business Marketing Strategies to Promote Your Podcast – Podcast Marketing Series Pt 1Highlights:Importance of batch recording podcasts in busy months like DecemberBenefits of splitting up the recording, editing, and note-making processes efficientlyCommon ineffective strategy of 'subscribe for subscribe' or 'listen for listen'Importance of genuine connection and engagement in building a podcast audienceStrategies for promoting on platforms where your audience isCreating original content to foster community growthDiscouraging the transactional model of subscribe-for-subscribe or listen-for-listenImportance of creating authentic promotional strategiesTimestamps:[00:00:00] Intro[00:02:04] Podcast Growth: Do's and Don'ts[00:10:52] The importance of authentic audience growth for your Podcast📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

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This episode was published on December 12, 2023.

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