Ep. 56: Shorts - The benefits of a competitive benchmark Net Promoter Score

Leading practitioners of the Net Promoter System seek feedback not only from their own customers but also from their competitors' customers. Competitive benchmark Net Promoter Scores provide an objective and fair basis for comparing your company's feedback to the feedback your competitors earn. Done right, they can provide the basis for goal setting and prioritization at the highest levels of a company. Learn more: The benefits of a competitive benchmark Net Promoter Score The Net Promoter System's "outer loop" Net Promoter System: Creating a reliable metric