Ep. 57: How Aurora Diaz, Owner of The Jefas, is Building a Platform for Latina Founders and Consumers in the Beauty Space

Today I am joined by Aurora Diaz. Aurora is the founder & CEO of The Jefas, the forthcoming beauty e-commerce platform and box for Latina founded brands. Aurora was named part of Inicio Ventures 100 Rising Latinx Founders to Watch list. Her expertise in product marketing has allowed her to work with brands such as Sephora, Google, Facebook, Levi's, Saint Laurent and Adidas. She is originally from Richmond, CA and graduated from the University of Oregon.  She is excited to build a platform for Latina founders and consumers in the beauty space.    Tune in to learn more about Aurora's journey! Follow The Jefas: Instagram: https://www.instagram.com/thejefas/ Website: https://thejefas.com/ Follow Werk Mija: Instagram: https://www.instagram.com/werkmija/  TikTok: @werkmija Facebook: https://www.facebook.com/werkmija Website: https://www.werkmija.com Buy Me Cafecito (CLICK HERE): Allow me to continue creating content for our comunidad. Your contribution will allow The Werk Mija Podcast to invest in equipment for production and allow us to hire support to help us continue creating content and a safe space in media for Latinas.