Ep 576: Franchising a Beauty Business: Foxy Box Founder Kyla Dufresne Shares How to Overcome Self-Doubt and Scale Your Business with Heart

In this episode, I’m sitting down with Kyla Dufresne, founder of Foxy Box, a waxing franchise with 24 locations across Canada and a 25th on the way. Kyla shares her journey from starting Foxy Box in the dining room of her home to building a national beauty brand rooted in confidence, community, and customer experience.Kyla also opens up about her teenage years, moving to Vancouver Island for a fresh start, learning through failure, and why mindset has played such a huge role in her success. We also talk about franchising, leadership, choosing the right business partners, and what it really takes to scale a brand without losing the heart behind it.What you’ll take away from this episode:How Kyla started Foxy Box from her dining room and turned it into a growing franchise brand across Canada.Why your environment matters so much when it comes to your mindset, confidence, and ability to expand.The importance of getting out into your community and becoming the face of your business.Why not every paying client or franchise partner is the right fit, and how protecting your culture protects your brand.How failure became one of Kyla’s greatest teachers in business.Why progress over perfection matters when you’re building, scaling, or stepping into something new.The difference between opening more corporate locations and turning your business into a franchise.Kyla’s story is such a powerful reminder that you don’t need to have it all figured out before you start. You get to learn, pivot, ask for support, and build something incredible along the way. Tune in for an honest, inspiring conversation about resilience, leadership, franchising, and what it really takes to build a business that changes lives.Take our FREE quiz: https://www.myalignedpurpose.com/quiz