Ep 59: Pt. 1 - How Do You Market Your Brand In Today’s Information Overload Culture?, With Shama Hyder

Here’s what we cover in part 1 of our conversation: ✅ What branding should be like in today’s business world, in order to actually work. ✅ Why it’s crucial to have a branding and marketing strategy as a business owner today. ✅ Must-do things when starting a brand from scratch. ✅ The branding elements that need to be in place before going to market, regardless of the size of the company. ✅ What content marketing, the holy grail of creating relationships with audiences, does that other forms of marketing cannot. ✅ The need-to-knows of a good content marketing strategy to solicit clients. — In this week's Branding & Marketing deep-dive, I am joined by Shama Hyder, who is a visionary strategist for the digital age, a web & TV personality, a 2-time bestselling author, and the award-winning CEO of Zen Media – a global marketing and digital PR firm. — 📌 Subscribe on Apple Podcasts, Google Play, and Spotify, search ‘The Transform Your Confidence Show’ 📌 Subscribe to our YouTube channel at ‘The Open Chest Confidence Academy’ — #TheOpenChestConfidenceAcademy #RajGirn #Founder #TheTransformYourConfidenceShow #Podcast #Media #OnlineMedia #Online #SocialMedia #Mindset #ShamaHyder #ZenMedia #branding #marketing #digitalmarketing #pr #storytelling #transformation #CEO #Leader #Business #Entrepreneur #Marketing #Leadership #CommunityBuilding #Networking #ThoughtLeader #Communications #Executive #Professional