EPISODE · Aug 29, 2025 · 25 MIN
Ep 592: NFL Kickoff to Loyalty: The Strategic Playbook for iGaming Engagement with Optimove
from iGaming Daily · host SBC Media
In today’s episode of iGaming Daily, SBC Media Manager Fernando Noodt is joined by Optimove's Director of Sales, Jeff Laniado, as they discuss how U.S. sports betting companies can keep NFL fans engaged and betting throughout the season.Tune in to today's episode to find out:How NFL fans bet during the season and after their team is outWhy apps and easy-to-use platforms matter for keeping playersWhat makes bettors stay loyal and what makes them leaveHow to send the right messages without annoying customersWhere the sports betting market is right now as football startsRelevant articles: https://www.optimove.com/blog/new-optimove-insights-report-reveals-77-of-nfl-bettors-plan-to-wager-in-2025-26-seasonHost: Fernando NoodtGuest: Jeff LaniadoProducer: Anaya McDonaldEditor: Anaya McDonaldiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
What this episode covers
In today’s episode of iGaming Daily, SBC Media Manager Fernando Noodt is joined by Optimove's Director of Sales, Jeff Laniado, as they discuss how U.S. sports betting companies can keep NFL fans engaged and betting throughout the season.Tune in to today's episode to find out:How NFL fans bet during the season and after their team is outWhy apps and easy-to-use platforms matter for keeping playersWhat makes bettors stay loyal and what makes them leaveHow to send the right messages without annoying customersWhere the sports betting market is right now as football startsRelevant articles: https://www.optimove.com/blog/new-optimove-insights-report-reveals-77-of-nfl-bettors-plan-to-wager-in-2025-26-seasonHost: Fernando NoodtGuest: Jeff LaniadoProducer: Anaya McDonaldEditor: Anaya McDonaldiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
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Ep 592: NFL Kickoff to Loyalty: The Strategic Playbook for iGaming Engagement with Optimove
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