Ep.6: How Nathalie Kaspy-Shtern Built a Bakery Without a Business Plan

In this episode of She Means Business, we sit down with Nathalie Kaspy-Shtern, founder of one of Montreal’s most loved donut bakeries, to talk about unexpected career paths, intuition, and building a business from the ground up. Nathalie’s journey into entrepreneurship was anything but traditional. With a PhD in criminology and years spent raising five children, she later decided to attend culinary school simply to explore a passion for cooking. What began as experimenting in the kitchen and sharing her creations on Instagram quickly turned into something much bigger when one post featuring donuts sparked overwhelming demand. In this conversation, Nathalie shares the realities of entrepreneurship, the importance of trusting your instincts, and why success rarely follows a straight line. Her story is a powerful reminder that sometimes the opportunities that change your life are the ones you never planned for.