EPISODE · Feb 3, 2022 · 55 MIN
Ep 62 : Luis Roy on Design Thinking Process & Case Study - Healthcare Innovation At Work @ Dr Reddy's Laboratories
from Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders · host Jasravee Kaur Chandra
What is Design Thinking & Why has Design become so important ? What are the Best Practices for Design Thinking ? A case study at Dr Reddy's ? What are the Stages of Design Thinking Process? Luis answers the above questions and many more as he takes as on a fascinating journey of the principles and application of Design Thinking. Luis Roy is Executive Vice President, Studio Head - Design and Innovation, Dr. Reddy's Laboratories. Luis Roy is the Head of Studio 5b, the design and innovation hub, part of the innovation unit, of the global pharmaceutical company Dr Reddy's Laboratories. Please connect with Luis on https://www.linkedin.com/in/luisroy/ OR you may email [email protected] You can visit Studio 5b of Dr Reddy's Laboratories at https://www.studio-5b.com/ Or the Youtube Channel of Dr Reddys on https://youtube.com/c/drreddys Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur. Please connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/ OR email her at [email protected] 00:00 Preview & Introduction to Luis 02:35 What is Design Thinking ? 08:45 Why has Design become so important ? Focus on Human centred Experience 16:31 Best Practices for Design Thinking 20:41 Design Thinking as practiced at Dr. Reddy’s : A Case Study 34:25 Stages of Design Thinking Process 47:50 Design Thinking and Intrinsic Values 49:00 Rapid Fire - Personally Speaking with Luis 53:00 Connect With Luis Follow Jagged with Jasravee on Social Media Facebook Page : https://www.facebook.com/jaggedwithjasravee Instagram : https://www.instagram.com/jagggedwithjasravee/ Podcast Page : https://anchor.fm/jagged-with-jasravee Youtube Page : https://www.youtube.com/c/jaggedwithjasravee Linktree : https://linktr.ee/jaggedwithjasravee Jagged with Jasravee, is an initiative of Master Sun, the Consulting Brand of Adiva Lifestyle Pvt Ltd.Website : www.jasravee.com #designthinking #designthinkingprocess #designthinkingmindset
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Ep 62 : Luis Roy on Design Thinking Process & Case Study - Healthcare Innovation At Work @ Dr Reddy's Laboratories
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