Ep. 64 | Frank Rieger on Building Las Vegas’ Top Solar Company and 16 Years in Clean Energy

https://www.linkedin.com/in/frank-rieger-88946179/ http://www.solup.com/Frank Rieger is the Founder and CEO of Sol-Up, Las Vegas’ largest locally owned solar company. Originally from Berlin, Frank left the software world in 2009 to start a renewable energy company in the middle of the desert — just as the 2008 housing crisis hit. Sixteen years later, Sol-Up has become a symbol of quality, innovation, and integrity in one of the toughest solar markets in the U.S.In this episode of The Quiet Work Podcast, we explore Frank’s journey from Germany to Nevada, what it takes to build a trusted solar brand, and how the future of energy will be shaped by storage, technology, and ethics.→ How Frank built Sol-Up during the 2008 crash→ Why education, not sales, built their reputation→ The European mindset behind U.S. solar success→ What separates good installers from bad actors→ The future of battery storage and heterojunction technology→ Building trust through engineering, not hype→ Lessons from 2,000+ five-star reviews→ The philosophy behind work, money, and fulfillment