EPISODE · Sep 11, 2026 · 16 MIN
Ep. 643 Developing a Strategic Business Development Process
from Rancho Mesa's StudioOne™ Safety and Risk Management Network · host Rancho Mesa Insurance Services
Rancho Mesa's Surety Relationship Executive Anne Wright sits down with Katie Yee, founder of Connect Strategic Consulting, to explore how successful business development goes far beyond sales and networking. They discuss building a company-wide culture of relationship management, demonstrating value, planning for leadership transitions, and creating a strategic process that leads to stronger client trust, repeat business, and long-term growth.Show Notes: Subscribe to Rancho Mesa's Newsletter, Connect Strategic ConsultingHost: Anne WrightGuest: Katie YeeEditor/Producer: Megan LockhartMusic: "Home" by JHS Pedals, “Breaking News Intro” by nem0production© Copyright 2026. Rancho Mesa Insurance Services, Inc. All rights reserved.
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Ep. 643 Developing a Strategic Business Development Process
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