Ep. 65 (2/27/25): Easy Being Green with SBC's Christa Kananen

Christa Kananen is associate director of the Sustainable Business Council, formerly known as the Wisconsin Sustainable Business Council, the 18-year-old organization that became an independent nonprofit organization in January after operating as part of WMEP Manufacturing Solutions since 2019. She joined NEW Manufacturing Insights to discuss how SBC supports businesses, especially manufacturers in Wisconsin, in their sustainability efforts. In her role as associate director, Kananen oversees business consulting, the "Cool Choices" program that allows businesses to gamify their sustainability initiatives, as well as the celebrated Green Masters Program, which recently graduated 21 Wisconsin companies.Learn more about SBC, sustainable business practices, and green leadership by listening to this week's episode, sponsored by Wisconsin Public Service.Learn more about the Sustainable Business Council online at www.wisconsinsustainability.com.