EPISODE · Dec 22, 2015 · 3 MIN
Ep. 65: Shorts - The economics of loyalty
from Customer Confidential: Untold Stories of Earned Growth
Unless you know how much more valuable your top customers are, you are flying blind. It's impossible to know how much to invest in efforts to create and retain more of these customers. In this Net Promoter System Podcast short, Rob Markey explains how companies use the Net Promoter System to understand the needs of their most valuable customers.
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Ep. 65: Shorts - The economics of loyalty
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