Ep. 66 The Making of a Platinum Club

As we shared earlier this week, Desert Mountain Club has been named in the top 10 Platinum Clubs of America! The Club received the designation for 2023-2024 within the Country Club category. What does it take to become a Platinum Club of America? Dennis Burns, Executive Director of Club Leaders Forum, joins us on the podcast this week. He discusses how Club Leaders Forum and Platinum Clubs of America work together to benchmark these prestigious clubs. He also takes us through the criteria for clubs to be considered for Platinum Club, as well as the voting process.