Ep. #66: The Misunderstanding Of P.R. With Andrea Pass

Send us Fan MailAndrea Pass has created and implement public relations campaigns in a wide range of categories including consumer products, lifestyle, business-to-business, education, health/wellness/fitness, beauty, food, authors, non-profits and more. Andrea Pass Public Relations (www.AndreaPassPR.com). has an expertise in national, regional and local media relations outreach. Her strength in relationships coupled with her knowledge of the ever-growing media base results in securing top tier, targeted media placements to increase brand awareness, reputation management and sales for established businesses and growing entrepreneurs alike.She has represented clients including 4ocean, Cabinet Caddy/GoHang It, Peel Away Labs, Circadian Optics Light Therapy Lamps, Extreme Mist, Wolfgang Puck Pressure Oven/Wolfgang Puck Cooking School, Top Dog Direct, Bluewater Media, MyPillow, Blackstone Products Outdoor Griddles, Ronco, Migraine Hat, Tiny Love Developmental Baby Toys and a wide range of entrepreneurial ventures.Andrea Pass serves on the Board of Directors of the non-profit United Inventors Association (UIA), Workshop Council Chair for The Performance-Driven Marketing Institute (PDMI), and Membership Coordinator of the Northeast Region of the New Jersey Association of Women Business Owners (NJAWBO). She is an active member of the Meadowlands Chamber of Commerce. She was named a Leading Women Entrepreneur Top 25 Brand Builder for 2018 and was previously named a Direct Response Marketing Association (DRMA) Member of the Year Finalist.An active volunteer, Pass holds a B.A. in Communications from Glassboro State College.https://www.andreapasspr.com/I highlight the benefits of public relations in the marketing mix. PR is often the most misunderstood of the communications categories. I differentiate between PR, advertising, social media and marketing.An active volunteer, Pass holds a B.A. in Communications from Glassboro State College.Where to find Andrea:Website | Facebook URL | Instagram URLWANT TO START A PODCAST?Grab a copy of my Jump Start Your Podcast Guide. Start podcasting with little to no money TODAY! 👉 https://hellocsdorsey.com/jspSupport the showFollow Me on Instagram: @csdorsey_helloListen on Apple Podcast | iHeart Radio