EPISODE · Aug 15, 2026 · 51 MIN
Ep. 7 BFCM Starts in August: Email Tips For Your Biggest Peak Season
from The Chain Pod · host Chain Social
This week, Adele is joined by Amelia (aka Mims) Chain's Email & CRM weapon and the woman behind the email ecosystems doing 30%+ of revenue for our clients. She's across flows, segmentation, deliverability, loyalty, the lot. And she's here to kick off our BFCM series. Because here's the thing: no one is discovering your brand in November. It's too loud, it's too expensive and every other brand is shouting at the same inbox. The customers who buy from you during BFCM are the ones you nurture between now and then - which makes August, September and October crunch time. In this episode: 💌 The health check every ecom brand should be running right now 💌 The flows most brands never build (and the revenue sitting in them) 💌 Send time tips 💌 The case for hype and the one segment that saves your inbox 💌 Adele's non-negotiable rule for lead gen :eyes: 💌 How to avoid the December hangover Plus we reveal high-converting subject lines you can steal and the Win Your Cart tactic that works for our clients year, after year. Open your notes app. You're going to want to lock in for this one. Links & mentions 🔗 ✨ Email Marketing Masterclass with Amelia and Adele 28 September, Mornington HQ. Small, intimate and in our stunning new space. JOIN WAITLIST HERE ✨ The Email Subject Line Swipe File - 200 Subject Lines you can steal immediately DOWNLOAD HERE Connect With Us: Instagram: @chainsocial Instagram: @chainpod Web: www.chainsocial.com.au Training: www.chainacademy.com.au
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Ep. 7 BFCM Starts in August: Email Tips For Your Biggest Peak Season
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