EPISODE · Oct 8, 2024 · 9 MIN
EP 70 | Humanize Your Brand with a Founder Story
from Copy That Converts - Entrepreneurs, Copywriting, Launch, Email Marketing, Conversion · host Megan Wisdom | Copywriter, Email Metrics Mentor, Marketing Strategist
What’s the one story that EVERY business has? A founder story. After all, every business has a starting place and origin story. Founder stories can be powerful marketing tools because people connect with other people’s struggles, dreams, and wins–things we are all experiencing or have experienced at some time. It’s a tool to help grow the know-like-trust factor for your business and Listen in to hear: Why founder stories are powerful How founder stories can be used for financing and team-building What can be included in a founder story How founder stories help you stand out Founder stories from big names like Sara Blakely & Jeff Bezos to small town coffee shops Megan’s own founder story And if you want to learn how to write your founder story (or stories because you can have multiple stories).... 📧 Join the FREE Email Storytelling Challenge! 📧 Participants get one email per week showcasing storytelling methods and tips that you can use and an action item to complete. ➡️ CLICK HERE TO JOIN THE CHALLENGE! Connect with Megan Wisdom Copywriting: ⭐️Get high-converting copywriting for your business: https://meganwisdom.com/ ⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/ ⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips
What this episode covers
What’s the one story that EVERY business has? A founder story. After all, every business has a starting place and origin story. Founder stories can be powerful marketing tools because people connect with other people’s struggles, dreams, and wins–things we are all experiencing or have experienced at some time. It’s a tool to help grow the know-like-trust factor for your business and Listen in to hear: Why founder stories are powerful How founder stories can be used for financing and team-building What can be included in a founder story How founder stories help you stand out Founder stories from big names like Sara Blakely & Jeff Bezos to small town coffee shops Megan’s own founder story And if you want to learn how to write your founder story (or stories because you can have multiple stories).... 📧 Join the FREE Email Storytelling Challenge! 📧 Participants get one email per week showcasing storytelling methods and tips that you can use and an action item to complete. ➡️ CLICK HERE TO JOIN THE CHALLENGE! Connect with Megan Wisdom Copywriting: ⭐️Get high-converting copywriting for your business: https://meganwisdom.com/ ⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/ ⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips
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EP 70 | Humanize Your Brand with a Founder Story
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