Ep 72: How to Be a Better Recruiter with Mitch Sullivan

When Mitch started out in recruitment 30 years ago, he did the normal contingency consultant thing. He quickly realised there was a better way of doing things - After a move to Geneva, Mitch set up a different kind of search agency. One that used innovative recruitment communications as it's primary source of recruiting - something that proved very popular with the people they were trying to recruit! The agency combined hard-nosed commercial consultancy with creative recruitment marketing and led Mitch to where he is today.   If you've not come across Mitch on LinkedIn, I highly recommend you give him a follow. He'll teach you a thing or two about your copy to candidates and clients, but his sarcastic and satirical take on the industry will make you howl!   01:03 - An introduction to Mitch 03:49 - The difference between a job ad and job description 07:46 - Do attitudes trump skills? 11:27 - Mitch's advice to recruitment businesses 19:38 - What annoys Mitch about Recruitment? 27:04 - Why recruiters don't last in the job 33:18 - The importance of personal branding 38:13 - What adversity has Mitch faced? 46:06 - Mitch's proudest moment 49:08 - What is Mitch's purpose? 58:56 - Advice to recruitment rookies   Find Mitch here: https://www.linkedin.com/in/mitchsullivan/ Find Vincere here: https://www.vincere.io/chrisoconnell