Ep. 73 | Disrupt a Market and Scale Your Business with Yemeni Mesa

The latest Resist Average Academy episode features entrepreneur, health and nutrition enthusiast, former Quest Nutrition executive and president of Know Foods — Yemeni Mesa.

Yemeni's deep experience in product creation, food, disruption and identifying winners in the food industry, combined with his passion for health and fitness make him a powerhouse in this field.

In this episode, we go deep into the world of business and entrepreneurship, including:

• Yemeni's journey to the U.S.
• The biggest lesson learned from his Mother
• The power of a positive tribe
• The journey to Quest Nutrition
• Building a disruptive protein bar
• How Quest broke every growth and sales record
• Shattering records with limited distribution
• Why you have to start with an amazing product
• The power of building a raving community
• Why being patient allowed Quest to scale
• Creating a mission based culture and team
• How to inspire every employee with your vision
• Developing the vision for Know Foods
• Meeting your customers where they are

LIKED WHAT YOU HEARD?

We'd love a review of the Academy, and you'll be entered to win a free copy of UnResolution.

Here's how:

1. Open up the podcast app in your iTunes or iOs.
2. Search 'Resist Average Academy.'
3. Subscribe, then click 'Write A Review.'
4. Tell us why you love our content, and you're done!
5. Your review will post within 24-48 hours.

TIRED OF DOING IT ALL AS AN ENTREPRENEUR?

The all-new FreshBooks is the #1 cloud accounting solution specially designed for small business owners. Join 10 million people using FreshBooks and spend less time on accounting and more time doing the work you love.

Academy Listeners have a 30-day unrestricted free trial if you're ready to simplify your game — go here.