Ep 74: Pt. 2 - Why Writing A Book Doesn't Make You An Authority, With Marissa Eigenbrood

🔴 LIVE: "Why Writing A Book Doesn't Make You An Authority!" (PART 2) — Here’s what we cover: ✅ What are the need-to-knows and differences between publishing formats — traditional, hybrid, and self-publishing? ✅ What should be considered when making the decision between which type of publishing to do and why? ✅ The basic process of getting a book published once a publishing format has been identified. ✅ What do people need to know about distribution strategy, considering the gamut includes going from having the book available on Amazon, to having it available at airports? ✅ What is authority? What’s the benefit of building authority? ✅ Why is PR the best way to build authority? What are the main ways that PR builds authority for authors? ✅ How does getting an authored book into people’s hands build authority? — 💡 In this week’s 2-part series on Media & Communications, I'm joined by the Senior Vice President of Smith Publicity, Inc., Marissa Eigenbrood! — 📌 Subscribe on Apple Podcasts, Google Play, and Spotify, search ‘The Transform Your Confidence Show’ 📌 Subscribe to our YouTube channel at ‘The Open Chest Confidence Academy’ — #TheOpenChestConfidenceAcademy #RajGirn #Founder #TheTransformYourConfidenceShow #Podcast #Media #OnlineMedia #Online #marissaeigenbrood #smithpublicity #Mindset #transformation #CEO #Leader #Business #Entrepreneur #entrepreneurship #Marketing #Leadership #CommunityBuilding #Networking #ThoughtLeader #Communications #Executive #Professional #pr #publicity #publicrelations