Ep. 78: Print Isn’t Dead: Celebrating Twin Cities Music with Tumbling Rock Zine

This week on Secrets From The Scene, I sit down with Dani Larson and Nicole Prestol, two of the founders of Tumbling Rock Magazine, a Twin Cities print publication bringing local music to life on paper.We talk about how Tumbling Rock began as a joke between bandmates and evolved into a full-fledged magazine that celebrates Minnesota’s music community through thoughtful storytelling and striking physical design. Dani and Nicole share what it takes to build and sustain a free, community-driven publication, why they’ve chosen to stay in print in an increasingly digital world, and how artists can better tell their own stories to connect with press and audiences alike.We also dive into the creative process behind each issue, what makes a great artist submission or EPK, and what’s next for Tumbling Rock, from local collaborations to a potential festival celebrating Twin Cities music.Topics covered:The origin story of Tumbling Rock MagazineWhy print still resonates in the digital eraHow each issue comes togetherCrafting submissions and EPKs that stand outThe realities of running a free publicationUpcoming collaborations and eventsFor musicians:If you’ve ever wanted to understand how local press works, how to get your music featured, or how to tell your story in a way that stands out, this episode offers valuable insight from two people who live and breathe the Twin Cities scene.Episode Links and Mentions🌐 Maelstrom in the Harbor🌐 Nordic Dogs🌐 Northstar Original Revue🌐 The Scene Projects🌐 Beers With Bands🌐 Katy Kelly Photos🌐 Girl at the Rock Shows🌐 Big Wood Brewery🌐 Caydence Records and Coffee🌐 Far Far Away🌐 Mary Jam🌐 Giants Knife🌐 Anita Velveeta🌐 Jason MitchellConnect with the Guest:🔗 Tumbling Rock Instagram🔗 Tumblingrockzine.com🔗 Tumbling Rock PatreonGet new episodes by email: Join the Secrets From The Scene newsletter.Secrets From The Scene is made by Helvig Productions, a Twin Cities recording studio for artists and bands.