Ep 8: The CMO Problem: Why Most Marketing Leaders Fail

Q: How long is this episode of Revenue Rewired?

This episode is 33 minutes long.

Q: When was this Revenue Rewired episode published?

This episode was published on April 24, 2025.

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Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

What this episode covers

Most companies hire a CMO expecting a quick marketing fix—but without the right structure, they’re set up to fail. Should you hire a CMO first or build your marketing team first? In this episode of Revenue Rewired, Jay and Sarah break down the chicken-or-egg problem of CMO timing, why most fail, and how to set them up for success. If you’ve gone through multiple CMOs or are considering hiring one, this episode will save you time, money, and frustration. Tune in for no-BS insights on when—and how—to bring in marketing leadership.Email us: ⁠⁠⁠[email protected]⁠⁠⁠Website: ⁠⁠⁠www.stringcaninteractive.com⁠

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