Ep 81: 6-Figure Brand Deals, Media Kits & Perpetuity —What Creators Need to Know with Sarah Boyd of The Digital Dept.

Want to land your dream brand deal and keep your content rights protected? In this powerhouse episode, Katelyn sits down with Sarah Boyd, founder of The Digital Dept. and a longtime force in the influencer industry. Sarah breaks down how creators are securing 5- and 6-figure brand deals, the non-negotiables your media kit must include, and what to watch out for in contracts — including the real cost of perpetuity. We’re talking strategy, red flags, and the behind-the-scenes truths brands don’t always tell you. If you're ready to treat your content like a business and elevate your brand partnerships, this is the episode you can't miss. We cover: The rise of the mid-tier creator (and how to stand out) How to structure your media kit for high-paying deals What “perpetuity” actually means — and how to protect yourself The #1 mistake creators make when negotiating with brands How to build long-term brand relationships that scale 🎧 Tune in and walk away ready to pitch with confidence. 🛠️ Start your free 14-day trial of Stan Store and set up your digital storefront today: stan.store/callhercreator ⭐Follow me on instagram: @CallHerCreator and @TheKatelynRhoades 💼 Learn more about The Digital Department: https://thedigitaldept.com/ ⭐ Follow Sarah Boyd on Insta!