EP 89: From Uber to Snap to AI: Ben Chiang on Raising Millions Then vs Now episode artwork

EPISODE · Jun 12, 2025 · 52 MIN

EP 89: From Uber to Snap to AI: Ben Chiang on Raising Millions Then vs Now

from $100M Exits with Jason Kirby · host Jason Kirby

In this episode of Fundraising Demystified, I sit down with Ben Chiang, the former head of Uber China and founder of Forma (acquired by Snap- yes, from Snapchat), to unpack his journey through hypergrowth, high-stakes fundraising, and strategic exits. Ben shares the realities behind building in chaotic markets, the truth about investor dynamics post-exit, and how founders can stay sane while chasing scale. We dive into the underrated benefits of QSBS (Qualified Small Business Stock), why consumer startups have it tougher than ever, and the unique marketing challenges of building AI products in today’s crowded landscape. Great watch if you’re curious about any aspect of building and exiting in tech.—---------------------------------------------------------------Raising capital?Get a list of vetted VCs for FREE here: https://web.thunder.vc/list-of-investors-vcs-for-founders?utm_source=Youtube&utm_medium=Video&utm_campaign=Episode89&utm_id=FundraisingDemystifiedPodcastGet the latest fundraising insights, news, and tips:https://blog.thunder.vc/funding-101?utm_source=Youtube&utm_medium=Video&utm_campaign=Episode89&utm_id=FundraisingDemystifiedPodcastWe talk:00:00: From Zero to 50 Million Weekly Rides: Uber China’s Blitzscale Playbook02:48: Why Market Fit Is Make or Break06:07: Timing, Relationships & the Hidden Rules of Fundraising08:58: Forma’s Acquisition by Snap: Behind the Deal11:57: Luck, Credit, and the Realities of Startup Success15:00: Negotiating from Leverage vs. Desperation26:13: Founders vs. Investors: What Changes After an Exit28:08: QSBS: The Most Underrated Tax Benefit in Startups30:27: How Stock Market Volatility Affects Founders32:11: Leaving Snap: Rediscovering Purpose33:43: The Messy Reality of Building and Marketing AI Products37:14: Fundraising Now vs. Then: What’s Actually Changed?40:57: Herd Mentality and the Modern VC Landscape44:07: What It Takes to Enjoy the Founder Journey47:00: Final Advice: Know What You WantABOUT BEN CHIANGBen Chiang is a veteran operator and founder best known for launching Uber in China and later founding Forma, a startup acquired by Snap. His experience spans scaling platforms in hypercompetitive markets, navigating complex acquisitions, and now building across multiple AI content ventures. Get in touch with Ben:LinkedIn: https://www.linkedin.com/in/benjaminchiang/Twitter: https://x.com/ben_chiang ABOUT JASONJason Kirby is the co-founder of Thunder VC. He is a serial entrepreneur with 4 multi-million exits and decades of experience in fundraising and business building. He has coached hundreds of entrepreneurs in his career on fundraising, investing, capital strategy, and business development.You can reach out to Jason through:Email: [email protected]: https://www.linkedin.com/in/jasonrkirby/ABOUT FUNDRAISING DEMYSTIFIED Our goal is simple: to equip you with the knowledge, inspiration, and guidance to navigate the labyrinthine world of fundraising. Whether you're a budding entrepreneur seeking seed funding or an established founder looking to scale your business, this podcast will provide you with the tools you need to conquer the fundraising landscape.Thank you for being a loyal subscriber to Fundraising Demystified. We appreciate your support and are excited to continue bringing you more inspiring stories from successful founders.

In this episode of Fundraising Demystified, I sit down with Ben Chiang, the former head of Uber China and founder of Forma (acquired by Snap- yes, from Snapchat), to unpack his journey through hypergrowth, high-stakes fundraising, and strategic exits. Ben shares the realities behind building in chaotic markets, the truth about investor dynamics post-exit, and how founders can stay sane while chasing scale. We dive into the underrated benefits of QSBS (Qualified Small Business Stock), why consumer startups have it tougher than ever, and the unique marketing challenges of building AI products in today’s crowded landscape. Great watch if you’re curious about any aspect of building and exiting in tech.—---------------------------------------------------------------Raising capital?Get a list of vetted VCs for FREE here: https://web.thunder.vc/list-of-investors-vcs-for-founders?utm_source=Youtube&utm_medium=Video&utm_campaign=Episode89&utm_id=FundraisingDemystifiedPodcastGet the latest fundraising insights, news, and tips:https://blog.thunder.vc/funding-101?utm_source=Youtube&utm_medium=Video&utm_campaign=Episode89&utm_id=FundraisingDemystifiedPodcastWe talk:00:00: From Zero to 50 Million Weekly Rides: Uber China’s Blitzscale Playbook02:48: Why Market Fit Is Make or Break06:07: Timing, Relationships & the Hidden Rules of Fundraising08:58: Forma’s Acquisition by Snap: Behind the Deal11:57: Luck, Credit, and the Realities of Startup Success15:00: Negotiating from Leverage vs. Desperation26:13: Founders vs. Investors: What Changes After an Exit28:08: QSBS: The Most Underrated Tax Benefit in Startups30:27: How Stock Market Volatility Affects Founders32:11: Leaving Snap: Rediscovering Purpose33:43: The Messy Reality of Building and Marketing AI Products37:14: Fundraising Now vs. Then: What’s Actually Changed?40:57: Herd Mentality and the Modern VC Landscape44:07: What It Takes to Enjoy the Founder Journey47:00: Final Advice: Know What You WantABOUT BEN CHIANGBen Chiang is a veteran operator and founder best known for launching Uber in China and later founding Forma, a startup acquired by Snap. His experience spans scaling platforms in hypercompetitive markets, navigating complex acquisitions, and now building across multiple AI content ventures. Get in touch with Ben:LinkedIn: https://www.linkedin.com/in/benjaminchiang/Twitter: https://x.com/ben_chiang ABOUT JASONJason Kirby is the co-founder of Thunder VC. He is a serial entrepreneur with 4 multi-million exits and decades of experience in fundraising and business building. He has coached hundreds of entrepreneurs in his career on fundraising, investing, capital strategy, and business development.You can reach out to Jason through:Email: [email protected]: https://www.linkedin.com/in/jasonrkirby/ABOUT FUNDRAISING DEMYSTIFIED Our goal is simple: to equip you with the knowledge, inspiration, and guidance to navigate the labyrinthine world of fundraising. Whether you're a budding entrepreneur seeking seed funding or an established founder looking to scale your business, this podcast will provide you with the tools you need to conquer the fundraising landscape.Thank you for being a loyal subscriber to Fundraising Demystified. We appreciate your support and are excited to continue bringing you more inspiring stories from successful founders.

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EP 89: From Uber to Snap to AI: Ben Chiang on Raising Millions Then vs Now

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This episode is 52 minutes long.

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This episode was published on June 12, 2025.

What is this episode about?

In this episode of Fundraising Demystified, I sit down with Ben Chiang, the former head of Uber China and founder of Forma (acquired by Snap- yes, from Snapchat), to unpack his journey through hypergrowth, high-stakes fundraising, and strategic...

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