Ep 89: How to Optimize Your Giving Season Email Strategy

Send us Fan MailDo you want to make the most of your year-end email campaign and boost your fundraising results?Email campaigns are a key element of successful year-end appeals.  So why aren’t they working for you?  Join Cara and Kara Schmid for a 20-minute best-practice deep dive into planning email campaigns with maximum impact, and minimum stress!Email marketing is a key tool for engaging and retaining your donors. It allows you to show your impact, express your gratitude, and inspire action.  From personalization to engaging content targeting the right donor segment at strategic points throughout Giving Season, Kara shares top tips and tactics that deliver results.  And if you are unsure your appeal strategy will make this your best Giving Season to date, don’t worry – we have you covered!  Download our  Giving Tuesday Appeals for examples of email and social media appeals, which you can adapt to use all year round to help drive more donations.  Download them here:  https://library.donorbox.org/giving-tuesday-appeals/ We also have 2 comprehensive blogs to help get the fundamentals in place for your campaign in The Nonprofit Blog, be sure to explore all we have to offer while you are there: 📔Getting You Ready for Giving Season [With a 3-Step Roadmap]https://donorbox.org/nonprofit-blog/giving-season     📕Email Marketing for Nonprofits: An Essential Guidehttps://donorbox.org/nonprofit-blog/email-marketing-for-nonprofits Don’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:🖥️The Nonprofit Podcast 🎙️🎙️ - YouTube  The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https://amzn.to/3oppTeO    Find out more at: https://donorbox.org/   Support the show