Ep. 90 Carley George

Carley George is the Chief Marketing Officer at Vitalist Inc and a proud mother of three, calling Airdrie, Alberta home. With over 18 years of expertise in sales, marketing, and communications, Carley has built her reputation as a strategic leader who knows how to tell compelling stories that drive real business results. Her exceptional leadership caught the attention of The Globe and Mail, which recognized her as one of Canada's 50 Best Executives in Sales and Marketing in 2021. Whether she's building marketing ecosystems for venture capital funds, developing go-to-market strategies, or juggling the beautiful chaos of family life, Carley brings the same empathetic leadership style that colleagues credit for strong company culture and partner satisfaction. She's passionate about helping businesses—from small up-and-comers to household names—craft authentic narratives that drive real growth. When she's not driving growth at Vitalist Inc, you can find Carley curled up with a good book or enjoying a good cup of coffee and spending time with family.