Ep. 90 - Run a Black Friday Speical...without shooting yourself in the foot.

Spoilers, yes you should run a Black Friday special at your Jiu Jitsu Academy...But there is both a right way and a wrong way to do this. This episode breaks down what actually makes a good offer, not just for Black Friday, but year-round.I talk about:– Why you should always have some kind of offer running– What makes a promo actually valuable (without giving discounts)– What to do for current members during the holidays– When to turn paid ads back on in the new year– And yeah… the uncomfortable truth about price increases and cutting discountsShort episode, straight to the point.PS. If you want some help growing your Jiu Jitsu Gym or Academy I've got jus the thing for you. Head on over to https://growjitsu.com/book to download a free copy of my book 'The Unstuck Academy'.