EP.92 FashionGuide共同創辦人、C Channel執行長張倫維 | 掌握網紅行銷商機的關鍵

from Jason好好聊 · host 楊佳燊Jason

來賓：FashionGuide共同創辦人、C Channel執行長張倫維 FashionGuide共同創辦人、C Channel執行長張倫維，擁有超過20年的台灣數位產業媒體經營與管理經驗，2015年創辦女性媒體平台Maker魅客數位科技，目前為亞洲最大女性影音平台C Channel執行長、華人第一時尚美妝傳媒FashionGuide前執行長暨共同創辦人。C Channel於2021年投資整併全台開團數最多的社群電商平台-AMA Shop(愛買全球股份有限公司)，提供網紅行銷的一條龍服務，讓品牌商能一站式溝通的完整數位行銷策略提供與執行。 FashionGuide共同創辦人、C Channel執行長張倫維這次來和我們分享，他當初創辦女性媒體平台Maker魅客數位科技的契機為何？本集重點： ☑️請問您創辦女性媒體平台Maker魅客數位科技的契機為何？ ☑️您投資的KOL 帶貨電商AMA Shop如何跟以內容企劃為主的 C Channel 扮演互補的角色？ ☑️可以跟我們聊聊網紅銷售與社群銷售的區別嗎？ ☑️「銷售型網紅」跟「口碑型網紅」有哪裡不同？ ☑️您在近幾年以投資整併的方式布局社群電商市場，也成功打造了「KOL口碑加銷售一站式服務」的新商業模式，可以跟我們聊聊這項服務嗎？ ☑️對於想進行網紅行銷的品牌主有什麼行銷上的建議？【本節目由傑思愛德威製播】 ✔✔聯絡我們 ➠ [email protected] ✔傑思‧愛德威官網➠ https://js-adways.com.tw ✔傑思‧愛德威粉絲團➠ https://facebook.com/jsadways -- Hosting provided by SoundOn

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EP.92 FashionGuide共同創辦人、C Channel執行長張倫維 | 掌握網紅行銷商機的關鍵

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