EP 95: A £7K SEO Disaster to LinkedIn Success Story: Niraj Kapur

Ever sunk thousands into SEO with zero return? Or been ghosted after a pitch you poured your soul into? In this episode, LinkedIn Top Voice and sales trainer Niraj Kapur joins Chris Norton to unpack the brutal truths of modern selling. From reducing ghosting and building trust on LinkedIn to coping with rejection and learning from failure, this conversation is packed with practical advice and raw honesty.Niraj shares his journey from starting in sales with nothing to becoming a TEDx speaker and bestselling author, plus the painful lessons learned along the way. If you want to stand out in an AI-driven world, sell without sounding desperate, and avoid costly mistakes, this episode is your playbook. Tune in for strategies, stories, and a reminder that being human is still the ultimate competitive edge.Send us Fan Mail Struggling to prove marketing's worth to your board? Grab our free one-page Board-Proof Scorecard: 👉 Download the scorecard 👈Got a marketing problem you would rather not admit to? Reply to this and we will answer it anonymously on the show.Subscribe to our newsletter The mistakes we see marketers make, every fortnight. 👉 [Subscribe here] 👈Follow Chris:X, TikTok, LinkedInFollow Will:LinkedInFollow The Show:TikTok, YouTube