Ep. 95 - Build a new BJJ academy fast with pre-sale offers

In this episode of the Business of Jiu Jitsu podcast, JP Levesque discusses strategies for opening a new jiu jitsu academy with a focus on becoming cashflow positive from day one. He emphasizes the importance of pre-selling memberships, having a solid business plan, and differentiating your academy in a competitive market. JP shares insights on pricing, marketing, and creating a strong student journey to ensure growth and sustainability.TakeawaysOpen cashflow positive by pre-selling memberships.Avoid relying solely on being a great coach; have a business plan.Differentiate your academy to stand out in a competitive market.Pricing should reflect value and support business sustainability.Pre-sell at least 25 memberships to start strong.Aim for 10 new students per month to grow steadily.Use marketing and offers to attract and retain students.Create a strong student journey to ensure retention.Invest in a good online presence and management software.Ads work if executed with a solid strategy.Chapters:00:00:01 Introduction and Topic Overview00:00:29 The Importance of Pre-Selling Memberships00:00:58 Differentiating Your Academy00:01:56 Pricing and Financial Planning00:03:16 Creating a Strong Student Journey00:06:39 Marketing and Offers00:18:08 Ad Strategies and Offers00:27:31 Building a Sustainable BusinessIf you enjoyed the episode and want to see what getting help to grow your academy looks like head on over to https://growjitsu.com/request-a-demo It's a free call that will help you figure out the next steps in growing your academy, there's no pressure, only clarity and direction for your academy's future growth.