EP 95: Creating an AI Content Strategy to Scale

Whether you're a marketer, small business owner, or a professional, we're always looking to create content. But how can we leverage AI to create better and faster content at scale? Today Luke Kostka, Founder of New Norml. Media, joins us to discuss how AI can revolutionize content creation.Newsletter: Sign up for our free daily newsletterMore on this: Episode PageJoin the discussion: Ask Luke and Jordan questions about AI and contentUpcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: [email protected] with Jordan on LinkedInTimestamps:[00:01:20] Daily AI news[00:03:50] About Luke Kostka and New Norml. Media[00:09:55] Using AI in content creation[00:15:20] AI tools and ChatGPT plugins for content creation[00:19:00] Biggest mistake people make with AI content[00:22:00] Creating successful AI contentTopics Covered in This Episode:Primary Topic: Introduction to the Everyday AI Show- Description of the podcast and its purpose to simplify AI and bring its power to everyday people- Emphasis on leveraging AI, not just learning it- Announcement of guest to discuss creating better and faster content with AIPrimary Topic: AI News- Mention of former US labor secretary's warning about AI destabilizing the middle class- Discussion of co-founder of DeepMind's prediction of AI assistants becoming widespread- Introduction of a new AI chip startup, Deep Matrix, and its funding from MicrosoftPrimary Topic: Introduction of Guest, Luke Kostka- Introduction of Luke Kostka, founder of new normal media- Luke's description of helping businesses with content creation and leveraging AI for productivity- Mention of Luke's work with Ad World conferencePrimary Topic: Luke's Work with Clients- Luke's description of working with Ad World conference and creating content- Mention of viral posts and boost in content performance with the introduction of AI- Switch in focus to AI in Ad World conference due to successPrimary Topic: Luke's Experience with AI- Luke's discovery of AI technology and its capabilities, specifically referencing ChatGPT, DALL-E, and GPT-3- Example of creating content for Ad World using AI, resulting in viral video- Impact of AI on the marketing industryPrimary Topic: AI Track in Ad World Conference- Mention of Ad World's new AI track featuring speakers discussing AI- Relevance and importance of AI in the marketing industryKeywords:AI, content, marketer, advertiser, small business owner, entrepreneur, AI, leverage, guest, create, better, faster, scale, power of artificial intelligence, create better, impactful content, AI news, future, robots, labor secretary, US middle class, AI assistance, productivity, AI chip maker, Deep Matrix, generative AI, Microsoft, founder, new normal media, West Coast, Ad World conference, videographer, host, scripting, recording, posting, viral posts, followers, boost, ChatGPT, Midjourney, durable, copy, website, marketing industry, success.Send Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Start Here ▶️Not sure where to start when it comes to AI? Start with our Start Here Series. You can listen to the first drop -- Episode 691 -- or get free access to our Inner Cricle community and all episodes: StartHereSeries.com Also, here's a link to the entire series on a Spotify playlist.