EP 95 | Email Revival Project [3]: First Attempts at Resurrecting a Dead List episode artwork

EPISODE · May 7, 2025 · 12 MIN

EP 95 | Email Revival Project [3]: First Attempts at Resurrecting a Dead List

from Copy That Converts - Entrepreneurs, Copywriting, Launch, Email Marketing, Conversion · host Megan Wisdom | Copywriter, Email Metrics Mentor, Marketing Strategist

Have you ever ghosted your email list… for months (or years)? 🙋‍♀️ You’re not alone—and in this behind-the-scenes update, I’m walking you through exactly what happened when I decided to re-engage an old, ice-cold email list from a neglected Teachers Pay Teachers side business .  This episode is part two in the Email Revival Project series. I break down: The why behind re-engaging this list now The 4 types of emails I sent (and the real results) What worked, what didn’t, and why How I used open and click metrics to decide next steps What this means for your own cold list strategy If you’ve been avoiding your email list because you don’t know where to start—or you’re worried you’ll “mess it up”—this is your permission to start messy and get strategic as you go.   MENTIONED IN THIS EPISODE:  Need help with your email marketing strategy or re-engage plan? Book a strategy session ➡️ HERE   EP 82 | Email Revival Project [1]: Lessons from a Neglected Email List   EP 84 | Email Revival Project [2]: A Surprise...and a Surprising Decision   Rebranded Teacher Academy: If you are a digital product creator or graphic artist, Lauren Fulton can teach you how to build or grow a TPT store (the simple way). CLICK HERE to join the waitlist!  < Not an affiliate link. I’m just a big fan!    —-----------------—------- ⭐️Get high-converting copywriting for your business ⭐️Follow me on Instagram  ⭐️Get email marketing tips delivered to your inbox   

Have you ever ghosted your email list… for months (or years)? 🙋‍♀️ You’re not alone—and in this behind-the-scenes update, I’m walking you through exactly what happened when I decided to re-engage an old, ice-cold email list from a neglected Teachers Pay Teachers side business .  This episode is part two in the Email Revival Project series. I break down: The why behind re-engaging this list now The 4 types of emails I sent (and the real results) What worked, what didn’t, and why How I used open and click metrics to decide next steps What this means for your own cold list strategy If you’ve been avoiding your email list because you don’t know where to start—or you’re worried you’ll “mess it up”—this is your permission to start messy and get strategic as you go.   MENTIONED IN THIS EPISODE:  Need help with your email marketing strategy or re-engage plan? Book a strategy session ➡️ HERE   EP 82 | Email Revival Project [1]: Lessons from a Neglected Email List   EP 84 | Email Revival Project [2]: A Surprise...and a Surprising Decision   Rebranded Teacher Academy: If you are a digital product creator or graphic artist, Lauren Fulton can teach you how to build or grow a TPT store (the simple way). CLICK HERE to join the waitlist!  < Not an affiliate link. I’m just a big fan!    —-----------------—------- ⭐️Get high-converting copywriting for your business ⭐️Follow me on Instagram  ⭐️Get email marketing tips delivered to your inbox

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EP 95 | Email Revival Project [3]: First Attempts at Resurrecting a Dead List

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This episode is 12 minutes long.

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This episode was published on May 7, 2025.

What is this episode about?

Have you ever ghosted your email list… for months (or years)? 🙋‍♀️ You’re not alone—and in this behind-the-scenes update, I’m walking you through exactly what happened when I decided to re-engage an old, ice-cold email list from a neglected...

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