Ep. 95: Reinventing the DaVinci Brand With Ivan Lopez

With Hip Hop celebrating 50 years it's only fitting to have our next guest join Mission CTRL.  Before Ivan Lopez became DJ Ink DaVinci he was a skateboarder, a B-Boy and a graffiti artist.  Diminutive in size and inspired by a t-shirt in Trumbull Mall: “Chicks Love Tricks'', Ivan realized he was going to need a hook to help him stand out amongst his peers.  Creativity in fashion, music and photography became his differentiating factor and would later become key components of the Ink DaVinci Brand.   In 2015 Ivan’s world would collapse, changes in the barbering industry caused him to lose his job and move back in with his parents.  Join this episode to hear how Lopez went from cutting hair in his parents basement to opening his own studio, becoming a realtor, serving as the Marketing Director for the NAHREP (National Association of Hispanic Real Estate Professionals) and having his work featured on the cover of Connecticut’s Magazine.. . Find Mission CTRL on Anchor, Apple Podcast, Spotify, and our website. Mission CTRL aims to ignite the innovative spirit inside us all through providing budding and successful entrepreneurs and community leaders with a platform to share their stories and inspire others. Tune in every Wednesday and catch up with the team at Peralta Design as we unleash the origin stories behind some exceptional leaders, share marketing/branding insights, and navigate the ever-changing currents of pop culture. Subscribe for weekly branding and entrepreneurial content here!  To learn more about Peralta Design's work visit peraltadesign.com. #welaunchbrands #digitalagency #mbeagency #mbe #digital #branding #marketing #web #startups #creative #BrandU #w2 #fulltime #leadership #contentcreator #contentstrategy #marketingstrategy #entrepreneurs #business #launchyourbrand