Ep 97: How To Build Your Online Brand with Dr. Dana Corriel

Dana Corriel, MD, is the founder/CEO of SoMeDocs (doctorsonsocialmedia.com), a healthcare innovation hub that promotes the autonomy of individuals in healthcare. Corriel serves as an advisor to many health brands and has helped shape many of today’s digital projects, especially those tackled by physicians. She has taught at conferences such as Harvard’s Writing, Publishing, & Social Media for Healthcare Professionals, Women in Medicine, Women Physician Wellness,  InnovatorMD, Leverage & Growth Summit, UN Commission for the Status of Women/AMWA, and more. Dr. Corriel has earned recognitions including Top Ten Internists to Follow on Twitter by Medical Economics & Top 20 Social Media Physician Influencers by Medscape. She has appeared in major outlets such as LA Times, Gastro & Endo News, MDMagazine, The Boston Globe, Huff Post, Medscape, and EP News, and can be heard on multiple podcasts. Corriel has created various video series, including two seasons with Samuel Shem, author of The House of God, and has spearheaded a book compilation of women physician essays, published in 2023 by Kent State Press. Her “special sauce” skills include digital design, unique growth ideas, and community building strategies. She adds particular value to startups in the health & healthcare space, having practiced medicine as a board-certified internist & being an active player in the space & a pioneer in the healthcare digital revolution. Some of the topics we discussed:Dr. Corriel’s journeyWhat exactly an online brand is and why physicians need itMarketing yourself as a professionalWhere to start if you want to market yourselfHow to deal with negativity online and stand up for yourself Understanding the concept of “haters” and coming to terms with itThe biggest lessons Dr. Corriel has learned throughout her journey as an entrepreneur and what she would recommend to others who want to do something similarHow a personal brand helps someone who is employed by an organization What SoMeDocs is and how doctors and students can benefit from itSoMeDocs’ virtual conferences And more!Learn more about me or schedule a FREE coaching call:https://www.joyfulsuccessliving.com/Join the Voices of Women Physicians Facebook Group:https://www.facebook.com/groups/190596326343825/Connect with Dr. Corriel:doctorsonsocialmedia.com drcorriel.com doctorsonsocialmedia.com instagram.com/somedocs instagram.com/drcorriel twitter.com/somedocs